Casey Doyle Email & Phone Number

Washington, Dc, Us

Seattle, Washington, Us

▪ Closed multiple six- and seven-figure sponsorship deals with domestic and international partners (Thunderpick, VK Game, Chevron), including a team entitlement partnership, bringing in over $3MM/year for the team▪ Served as lead project manager for 40+ brand experiential, hospitality, and digital activations leading cross-organizational collaboration (Marketing, Legal, Gaming, Content, Influencers/Talent, PR, Data, Executive Leadership) on behalf of clients▪ Managed brand relationships for multiple domestic and international partners (Mastercard, Secretlab, HPE, LG, etc.) --delivering over 1.4 billion brand impressions and consistently outperforming client KPIs

New York, Ny, Us

▪ Successfully won and managed brand relationships with more than 25 global celebrity and influencer fashion brands including The Weeknd, Wiz Khalifa, Lester Quinones (NIL), Jalen Duren (NIL), and Daniel Patrick; directed brand launch programs and social media campaigns to drive company sales▪ Spearheaded the development and rollout of the IN-HOUSE app and NFT initiatives; worked closely with other members of the C-Suite to meet business unit objectives (including marketing, finance, client development, new sales, inventory management, fulfillment) during project launches▪ Sourced more than $100,000 in funding for the company as part of Pre-Seed Round▪ Led the Client Management Team with 3 direct reports; responsibilities included web store development, web traffic analytics, customer service, and client experiential + retail planning

Stamford, Connecticut, Us

▪ Planned and executed two soccer-themed strategic marketing campaigns for Johnson & Johnson that utilized U.S. National Soccer Team and MLS sponsorship assets; campaigns delivered more than $25 million in incremental sales and exceeded client ROI expectations▪ Worked closely with influencer marketing team to draft copy and develop influencer media campaigns that featured U.S. Soccer and MLS players; generated more than 24 million brand impressions▪ Led brand planning for Johnson & Johnson's experiential marketing and hospitality activations that generated a 56% increase in direct brand interactions under my leadership compared to previous campaigns▪ Directed the planning, monitoring and reconciliation of partnership finances totaling $20 million -- successfully reduced costs across budgets by 15% YOY▪ Successfully pitched additional agency services and projects to client executives resulting in generation of incremental company revenue of more than $500,000▪ Managed the Technology & Data Analytics team for the Johnson & Johnson account; presented analytical data for partnership reviews and renewal proposals with client executive teams

Stamford, Connecticut, Us

Berkeley, California, Us

▪ Supervised experiential activations and VIP hospitality for key clients including Dolby, Peet’s Coffee, SunPower, Bank of The West, and Central Garden & Pet; accounts delivered more than 10 million direct brand interactions▪ Researched and presented a 250-page research deck on the global OTT landscape to Dolby senior leadership which resulted in the agency being hired for incremental projects▪ Assisted agency principals with contract negotiations across properties including NFL, MLB, College Football, and NASCAR which delivered more than $5 million in sponsorship asset value for clients

Stamford, Connecticut, Us

▪ Organized and executed sponsorship programming with UCLA Athletics and the National MS Society which generated more than 450 sales leads for agency clients: BMW and Novartis Pharmaceuticals▪ Led event preparation, inventory collection, and post-event recaps for experiential marketing events▪ Successfully presented new strategic plans and opportunities to company leadership in order to enhance partner value; ideas and strategies used in future agency work

▪ Managed event operations for corporate gatherings, parties, promotional events, and VIP experiences for all home games; generated more than $75,000 in new revenue▪ Organized 50+ community outreach events to assist with promotional launch of team’s first three seasons▪ Developed on-field activations such as The Mascot Chase and the Rally Towel Toss to showcase team sponsors; maintained sponsor accounts and activations resulting in many sponsors renewing and increasing sponsorship investment with team▪ Served as the team mascot for more than 150 games and corporate events

Leesburg, Va, Us

▪ Developed a marketing plan to promote a series of football skills combines for local high school ▪ Generated sponsorship proposals for upcoming events, targeting local businesses▪ Ran a collegiate skills combine with the Canadian Football League, hosting over 150 collegiate football players

Washington, District Of Columbia, Us

▪ Organized and ran a youth soccer tournament, which brought over 400 children to RFK Stadium, resulting in requests for future event days and partnerships from players, sponsors, and D.C. United executives▪ Created and ran multiple social media campaigns for different events and programs for the team’s non-profit arm, eventually becoming the head of social media for an account with over 1,100 followers▪ Reached out to the local business community to generate partnership and sponsorship opportunities for fall youth soccer tournament, eventually securing five organizations for on-site activation