Casey Armstrong Email & Phone Number

Chicago, Il, Us

I oversee the Marketing, Partnership, and Growth teams.ShipBob is the leading global omnifulfillment platform designed for small and medium-sized businesses to provide them access to best-in-class supply chain and fulfillment capabilities. The ShipBob platform provides merchants with a single view of their business and customers across all of their sales channels, and enables them to manage products and inventory, orders and shipments, and leverage analytics and reporting to run their business effectively.We support over 7,000 ecommerce brands shipping millions of items per month across our +30 fulfillment centers in the United States, Canada, Europe, And Australia through our full-stack software and app store with >50 integrations.

Austin, Texas, Us

During my time at BigCommerce, I lead the Digital (SEM, Paid Social, Affiliate Partnerships), Content & SEO, Growth & CRO, Demand Generation, Marketing Automation & Technology, and Operations teams at BigCommerce.BigCommerce is the world's leading cloud eCommerce platform for established and rapidly growing businesses. Combining enterprise functionality, an open architecture and app ecosystem, and market-leading performance, BigCommerce enables businesses to scale to tens of millions in online sales at a fraction of the cost and complexity of on-premise software. BigCommerce customers include 50,000+ SMBs, 2,000+ mid-market businesses selling more than $1 million/year, Fortune 1000 companies, fast-growth Internet Retailer 1000 businesses, and leading brands and retailers representing a wide range of B2C and B2B categories.Recognition includes:- #5 ecommerce platform serving the Internet Retailer 1000 (#2 SaaS behind Salesforce)- Top-ranked platform on G2 Crowd and TrustRadius- "Best places to work" winner by Austin Business Journal, Austin-American Statesman, Great Places to Work (Australia), and San Francisco Bay Area's Best and BrightestWell-known companies using BigCommerce include Proctor & Gamble, Sony, Toyota, Pfizer, Nestle, Avery Dennison, Dupont, Ben & Jerry's, Carolina Panthers, Oklahoma City Thunder, Camelbak, Kelty and Sierra Design, Natori, Spinning, Cargill, and Georgia-Pacific.

Startup and technology-focused full stack marketing firm that is distributed across North America, Europe, and Asia. We specialize in scaling customer acquisition and revenue growth, including SEO, SEM, email, CRO, social, development, and non-conventional growth methods. Clients include:- Loggly- OutSystems- Inman News- Plethora- Connectifier (acquired by LinkedIn)- Superpowered (powers +9,500,000,000 app-installs)Speaking Events & Workshops: These educational & actionable events bring together experts from around the world for both startups and enterprise corporations.In the summers of 2015 & 2016, I created and ran the Growth Hacking & Full Stack Marketing Workshop Tour with full-day events across Europe: London, Dublin, Madrid, Lisbon, Porto, Amsterdam, Copenhagen, Helsinki, Berlin, Munich, Vienna, and Budapest -- including corporate workshops with companies like RyanAir, OutSystems, Sapo.See London event here: http://growth.so/EuropeGrowthHackingNonprofits: Orange County Community Foundation

Helped lead global ecommerce, marketing, sales, support, and operations teams across Europe.- Revenue: Grew revenue to +€1M per month by month 4 from launch and +€3.5M per month by month 9.- Pricing: Built dynamic pricing engines for different regions based on competitor prices, sourcing price, internal data, and margin requirements.- Marketing: Primary growth driven by SEM (Google Shopping, Google Adwords, paid social) and email.- Sales: Four sales teams, including B2B buying & selling and B2C buying & selling across entire EU.- Marketing Expansion: Expanded core target countries for arbitrage from Germany to +10 across the EU, including the UK, France, Austria, and the Nordics.- Team: Grew team from ~20 to 70; reported directly to CEO & Investors.

- Brought company to an acquisition in July 2014, which was goal when the original founder brought me in as CEO.- Acquired +15,000,000 annual unique visitors, community of +200,000 users, and 6-figure annualrecurring revenue.- Oversaw all marketing strategy & execution (affiliate, SEM, paid social, SEO, content, email, organicsocial, CRO), plus engineering, sales, partnerships, support & accounting.- Drove 6 figures in revenue from affiliate marketing channels in concert with email and content.- Lead website redevelopment project to create custom Q&A software to scale traffic and user growth.

Ketchum, Id, Id, Us

Full stack marketing and Google Apps Marketplace strategy.Technology Startup Clients: - Mavenlink (5k to 500k+ customers; #1 app the entire Google Apps Marketplace for 3 years; $0 to 6-figures MRR)- Pivotal Tracker (acq. EMC; 2x organic traffic to 500k+/mo, which drove 1000s of new signups)- Pantheon (2x userbase and 4x MRR to 6-figures)- SignNow (acq. by Barracuda Networks)- Qualaroo (formerly Catchfree & KISSinsights)Customer-Facing Development Projects:- Mavenlink's Partner Portal- HireLive- FindNotaryNon-Profits & Charities:- Kure It- RAIN (Rainforest Agrarian International Network)- Unlikely Heroes- Mending Limbs- Hailey's Wish- Saving Innocence- Outdoor OutreachServices: Custom website design and development. SEO. SEM. Web Analytics. Online Marketing. Email marketing. PPC Management (Google, Bing, Yahoo, Facebook). Social Media Management.

Boulder, Colorado, Us

Organizer of Startup Weekend Orange County. We've had 4 events with speakers including Sean Ellis, Hiten Shah, and Patrick Vlaskovits. Startup Weekend is 54-hour events where developers, designers, marketers, product managers and startup enthusiasts come together to share ideas, form teams, build products, and launch startups.

Irvine, Ca, Us

Online & inbound marketing, customer development, customer acquisition, customer retention, and revenue growth.Helped grow the customer base from 5k to over 500k, and revenue from $0 to 6-figure monthly recurring revenue.#1 App in the entire Google Apps Marketplace

- Asia: traveled throughout Thailand, Nepal, Laos, Cambodia, Vietnam, and Malaysia- Australia: traveled overland throughout Victoria, New South Wales, and Queensland- South America: traveled overland throughout Chile, Peru, Ecuador, and Colombia- Central America: traveled throughout Costa Rica, Nicaragua, and Mexico- California: traveled in Los Angeles, Orange County, Palm Springs, San Diego, San Francisco, and Yosemite

Irvine, California, Us

- Acquired 10,900 acres of raw land for eleven residential developments worth $168M at the time of closing- Lead assemblage acquisitions of multiple developments spanning 35 properties and over 25,000 homes- Conducted market surveys & supply analysis used in connection with single-family lot disposition for 33,000 future homes- Drafted offers & LOIs and tracked land deals from due diligence & escrow through closing, while working with in-house legal, asset management, finance/underwriting, and project management departments- Performed preliminary due diligence related to financially qualifying prospective properties, including static proforma and builder residual analysis- Researched & mapped prospective properties for purchase, through interactions with brokers and use of City GIS- Developed & maintained relationships with developers, land owners, brokers, and consultants

Irvine, California, Us

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