Casey Grafe Email & Phone Number

Jupiter, Florida, United States

Fort Lauderdale, Florida, United States

Continuing to oversee efforts on Five Below, while assisting with the management of projects for other client accounts as needed.

Fort Lauderdale, Fl

As the Account Supervisor on Five Below, I oversee a sharp and nimble team managing a variety of digital and traditional initiatives for the client.

Fort Lauderdale, Florida

As a Senior Account Executive for Michaels Stores, I supported the launch of the new app media campaign, working with the client and a third party Search/SEO vendor to strategically optimize Apple and Google UAC campaigns in order to maximize downloads. Additionally, I managed media schedules, digital ad placements, budgets, e-commerce programs, creative development and proofing, and relationships with mid and senior-level employees agency-side and client-side. My role has since shifted to manage the traditional broadcast production for Michaels, developing production calendar, managing assets, coordinating photos and working with the Studio and Media department to finalize and launch television spots.As a Senior Account Executive on Advance America and Nova Southeastern University, I oversaw email campaigns, website development, SEO strategy, research initiatives and creative development.

West Palm Beach, Florida Area

Miami/Fort Lauderdale Area

For over 30 years, Q'Straint has remained focused on one vision: to develop the world's most effective wheelchair passenger safety solutions for public and private transportation. Today, Q'Straint is a global company with a network of representatives serving customers in over 50 countries throughout North and South America, Europe, Asia, the Middle East and Africa.- Grew Q'Straint Twitter account 27% without utilizing paid advertising- Grew Q'Straint LinkedIn acount 17% without utilizing paid advertising- Created technical and creative content for for print and online collateral- Managed product launches (Q'POD Tensioner, OMNI VR), advertising efforts, media schedules, creative production, marketing budgets, photo/video shoots and contract negotiations- Collaborated on development of quarterly newsletters distributed to 20,000 contacts- Designed and implemented social media strategy (including Facebook advertising)- Planned and executed large scale events (bi-annual sales meetings, tradeshow, National Training Seminar)- Launched www.thequantumleap.com- Oversaw SEO efforts for www.surelok.com and www.thequantumleap.com- Rolled out and maintained marketing automation program/platform

West Palm Beach, Florida Area

Netwave Interactive is a full-service marketing agency headquartered in New Jersey. Outside of my account management role, I worked closely with the CEO to develop unique inbound and outbound sales strategies in order to generate new leads and expand into new territories. I focused heavily on creating content, working with vendors and coordinating with team members to complete internal and client projects.- Focused on business development and strategic planning- Built relationships with a variety of clients within various industries, serving as their liaison to the internal teams- Met with prospects and generated customized proposals based on specified needs- Refreshed SEO service offering- Worked directly with CEO to coordinate expansion efforts- Mastered the SharpSpring marketing automation platform

Princeton, Nj

Managed social media presence on a consultative basis.- Maintained Facebook, LinkedIn, Twitter, Glassdoor and other social channels- Monitored and maintained digital ad campaigns- Focused heavily on managing JK's online reputation- Coordinated with CEO and newly appointed Marketing Director- Provided Marketing Director with education and training on social media platforms, strategy and implementation

Princeton, Nj

JK Group provides fundamental channels for corporate philanthropy. Working closely with the CEO, various internal departments and all levels of management, I helped to redevelop JK Group's marketing strategy. I completely revamped the social media marketing campaign and implemented a daily maintenance routine across all of the social accounts. With support from the creative design team, I redesigned marketing collateral, promotional products, the corporate website and other client-facing materials. Much of my time was delegated to event planning as I was responsible for coordinating JK's annual client forum, as well as attendance at various trade shows, conferences and other corporate events. My entrepreneurial mindset, creative thinking and time management were used regularly in this role.- Coordinated with client-base of Fortune 500 and Global 1000 companies- Assisted with redesign of marketing collateral and website- Revamped social media campaign and implemented daily maintenance routine- Implemented change and lead projects with limited direction- Created copy for new marketing collateral and website- Communicated with vendors regarding purchases and event planning- Generated leads through interactive marketing- Planned internal and external events including trade shows and client forums- Continued to manage social media marketing strategy on a consulting basis post-resignation

Wall, Nj

Single Throw is a full-service digital marketing agency. During my employment I gained experience in content management, market research, website maintenance, social media platforms and team management. I was praised by clients and managers for my ability to maintain meaningful, trustworthy relationships, responding to inquiries rapidly and effectively.- Awarded ‘Top Performer’ for consistently exceeding expectations, completing tasks thoroughly, being a team player and being an overall asset to the company- Regularly communicated with clients within a variety of industries- Coordinated with all departments and levels of management- Developed fresh selling models, processes and how-to guides- Managed social marketing team- Achieved social marketing milestones by thinking outside of the box- Team-player attitude within high-volume environment- Improved client’s Faceobook ad campaign, resulting in 10k new fans weekly on $5 ad budget- First employee to create a Facebook post generating more than 1,500 likes- Developed new Pinterest Process, Pinterest Offering and Facebook Ad Tips- Pioneered various social media channels for clients including Pinterest and Instagram- Assisted in the development of updated selling models- Increased traffic driven to a client’s website by 113% between November and December 2012

Wall, Nj

- Attended high-level client strategy meetings- Communicated directly with clients- Pioneered various social media channels- Assisted team members with client strategies and workload

Wall, Nj

- Implemented interactive campaigns for a wide range of clients- Managed company websites on custom CMS- Entrusted with maintaining internal social media accounts

Wall, Nj

- Underwent extensive training of interactive marketing, social media platforms, custom content management system, and business structure- Made an outstanding impression on leadership team and was promoted to full-time employment in less than a month

Excelled in role requiring the ability to handle a variety of administrative tasks simultaneously. Created and maintained calendars. Researched and rapidly solved problems when necessary. Restored organization to personnel, financial and operational records and accelerated data input, processing and retrieval times. Utilized MS Office for document creation and organization. Consistently praised by management from all areas of company for the quality and timeliness of assignments, attention to detail and team-player attitude within high-volume environment.