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Casey Brown is a Senior Measurement Partner Manager at Amazon. He possess expertise in microsoft office, analytics, marketing, film, photoshop and 20 more skills.
Amazon
View- Website:
- amazon.com
- Employees:
- 734811
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Senior Measurement Partner ManagerAmazonNew York, Ny, Us
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Vice President, Global Growth Partnerships - GoogleNielsen Apr 2021 - PresentNew York, Ny, UsSuccessfully promoted from Director to Vice President in April 2022, reflecting exceptional leadership and contributions to the organization.Direct the Google partnership for planning solutions & data integrations, orchestrating initiatives to enhance functionality, integrate new datasets, and expand the client base. -
Director, Client ConsultingNielsen Apr 2019 - Apr 2021New York, Ny, UsSuccessfully promoted from Manager to Director in February 2021, recognizing exceptional performance and leadership in client consulting.Managed key client accounts including Google, Hulu, Roku, Barstool Sports, and Meredith Publishing, fostering strong relationships and driving business growth.Collaborated cross-functionally to develop and implement custom analytics and research studies tailored to meet client objectives and address specific challenges. Mostly focused on understanding audiences, measuring reach, and determining advertising effectiveness.
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Manager, Strategy And Innovation (Digital Media Lab)Nielsen Dec 2016 - Mar 2019New York, Ny, UsPromoted from Senior Research Analyst to Manager in April 2018, demonstrating leadership and strategic vision within the Digital Media Lab.Gained expertise in custom analysis, forced-exposure research, and survey development/implementation with the creation and success of Ad Format, Voice Analytics, and Branded Content.Managed Nielsen's Media Lab Fellowship program, mentoring and developing future leaders while fostering a culture of innovation and collaboration.Presented as a speaker at ARF Audience Measurement on topics such as Feed v. Read and Nielsen x Kargo collaboration (June 2017), showcasing thought leadership and expertise in the industry.
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Associate Consultant, Media AnalyticsNielsen Oct 2014 - Nov 2016New York, Ny, UsProvided audience/advertising measurement, custom primary research, and analytical support for 35+ clients across several verticals,delivering actionable insights and strategic recommendations to drive business growth and enhance client performance.Played a key role in establishing the go-to-market strategy for Nielsen's N-Score & Talent Analytics, identifying market opportunities and developing strategies to capitalize on them.Produced a keystone analysis for AGA in their quest to legalize sports betting, providing critical insights and strategic recommendations to support their initiatives.
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Senior Research Analyst, SportsNielsen Jul 2013 - Sep 2014New York, Ny, UsSupported all major sports leagues and teams, delivering standard reporting and custom analytics to better understand viewership, performance, engagement, and fan profilesFocus on Linear TV ratings and ad performance while leveraging other Nielsen assets including surveys, match panels, buyer data, and social interactionsAssisted in the MVP development of Nielsen's N-Score including cross functional collaboration, survey development, and product design
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Consultant / SommelierLifetime Vintage Jun 2021 - Dec 2021Leading virtual and in-person wine tasting events for happy hours, corporate events, and team-building activities, making wine fun, educational and accessible to large groups or individuals.
Casey Brown Skills
Casey Brown Education Details
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Providence CollegeGeneral
Frequently Asked Questions about Casey Brown
What company does Casey Brown work for?
Casey Brown works for Amazon
What is Casey Brown's role at the current company?
Casey Brown's current role is Senior Measurement Partner Manager.
What is Casey Brown's email address?
Casey Brown's email address is cb****@****nce.edu
What is Casey Brown's direct phone number?
Casey Brown's direct phone number is +173224*****
What schools did Casey Brown attend?
Casey Brown attended Providence College.
What skills is Casey Brown known for?
Casey Brown has skills like Microsoft Office, Analytics, Marketing, Film, Photoshop, Finance, Market Research, Public Speaking, Powerpoint, Social Media, Presentations, Presentation Design.
Who are Casey Brown's colleagues?
Casey Brown's colleagues are Johan Bloom, Roxie Tyler, Semsema Salah, Gan Luan, Mitasha Desai, Sukesh Naik, Bill Young.
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