Casey Carey Email & Phone Number

Plano, Texas, US

Austin, TX, US

Apr-24 to Jul-24 - Quantive; Strategic and tactical services helping reposition the company from OKRs to the strategy management category.Go-Together 04/24 - 05/24, Ed-Tech startup accelerator

Denver, Colorado, US

Quantive (fka Gtmhub) transforms business strategy by integrating AI throughout the strategic management process — from understanding the current state to evaluating and making strategic choices to tightly connecting strategic initiatives via OKRs to operating activities across every organization level.

Lytics 06/18 - 11/19 Customer Data PlatformWelcome Systems 01/18 - 01/19; Airbnb guest experience app

Austin, Texas, US

WorkTango (fka Kazoo, Vista Equity) helps companies put their people first and create a more engaged, higher-performing workforce. The WorkTango Employee Experience Platform combines goals, conversations, feedback, recognition, incentives, and surveys into a single solution so that performance, connection, appreciation, and growth become part of everyday.

San Jose, CA, US

Adobe Marketo Engage is the world’s largest marketing automation platform to attract, segment, and nurture customers — from discovery to the biggest fan.Led the team responsible for integrating Marketo's products into the Adobe (NASDAQ: ADBE) Experience Cloud offering and ensuring its global go-to-market success. The scope included product naming, pricing.

San Jose, California, US

Marketo (acquired by Adobe from Vista Equity) was a high-growth software company offering the industry's best Engagement Marketing Platform, enabling B2B marketers at companies of any size and industry to connect, engage, and grow their customer base.I led a team of talented product marketers focused on ensuring the global success of Marketo's products and.

Mountain View, CA, US

Head of marketing and product marketing for the advertising platform part of the business, representing $2.3B in direct revenue and touching tens of billions in media spend through the Google Marketing Platform, Google Ad Manager, Google Analytics, AdMob, and Opinion Rewards.Areas of Growth: Growth marketing, mobile app marketing, supply-side ad tech.

Matteson, IL, US

The DAA is a non-profit, volunteer-led, 4,700 member association whose mission is to advance the use of data to understand and improve the digital world through professional development and community.Areas of Growth: Leading a non-profit Board, non-profit strategyTeam Size: Executive Director and 11 member BoardRevenue: $1MM

Mountain View, CA, US

Adometry was a VC-funded startup (Austin Ventures) providing advanced marketing attribution and optimization solutions to the world's largest brands and their agency partners with operations in the U.S. and Europe.As Adometry's first CMO, built a lean and scalable marketing, demand generation, corporate communications, product marketing, and sales.

Portland, OR, US

Promoted to GM with P&L responsibility for a PE-backed (Oak Hill Capital), Internet Retailer Top 150 e-commerce business.Areas of Growth: Reporting to a PE-led Board; leading a turn-around, two-sided marketplaces, e-commerce logistics and operationsTeam Size: 48 across all functionsRevenue: $75MM

Portland, OR, US

Monsoon's next-generation SaaS platform provides complete merchandising, inventory, pricing, and fulfillment tools for SMB merchants and online marketplace (Amazon, eBay, buy.com) sellers.Member of a leadership team driving the transformation of three separate, product-oriented business units into a unified, e-commerce technology growth business..

Portland, OR, US

Webtrends, PE-owned (Francisco Partners), is recognized as one of the founders of the web and digital analytics industry. As a member of the executive team, led the strategy pivoting the company from a single, on-premises product to a multi-product portfolio of enterprise SaaS solutions focused on digital marketing measurement and optimization.Areas of.

Irving, Texas, US

Integrated Abacus offerings into the Epsilon GTM strategies post-acquisition. Created an internal new product incubator that grew into a 50+ cross-functional team and successfully developed and commercialized the company's new generation of data model products.Areas of Growth: Leading cross-functional teams, new product commercialization

After Hellman & Friedman took DoubleClick private, I led the relaunch the Abacus brand as a standalone business providing data, marketing technology, and services to direct-to-consumer (DTC) and specialty retailers. As a member of the executive team, we worked to return the business to revenue and net income growth, resulting in an acquisition by Alliance.

Reporting to the CMO, responsible for marketing a portfolio of products, including ad-serving, email, web analytics, search, affiliate, and campaign management to direct-to-consumer and specialty retailers in the U.S. and Europe.