Casey Potter Email & Phone Number

Farmington, Michigan, US

Responsible for leading and overseeing all brand strategy, creative direction, and marketing initiatives. My leadership of talented designers, marketers, and content creators, is instrumental in shaping the company's brand identity, ensuring consistency across all channels, and driving innovative marketing campaigns that resonate with our target audience.

Round Rock, TX, US

As the Head of Brand Marketing and Creative, I play a pivotal role in shaping and executing brand marketing and creative strategies, leveraging consumer insights and competitive analysis to drive brand growth. Head the brand design and creative team, guiding them in crafting compelling visual and creative elements that resonate with our target audience..

Round Rock, TX, US

Energizing the Volcon brand through visionary marketing and creative initiatives, ensuring its seamless integration into the cultural fabric at every touchpoint. Pioneering the charge in brand design and innovation by creating compelling strategies, rooted in deep consumer insights and a keen eye on competitors' moves. By balancing market research and.

CP Design is an agile creative powerhouse. Providing top-tier design, marketing, and strategy to a diverse array of clients elevating their brands to new heights and forging meaningful connections between the brand and their unique cultures creating resonance and authenticity.

Anoka, Minnesota, US

I spearheaded the design direction and orchestrated the marketing strategy at Bell Helmets, generating disruptive and culturally relevant content. I guided the creation of distinctive marketing campaigns that stayed true to the brand's core values. My role extended to mentoring and cultivating the in-house brand team, along with fostering vital.

Scotts Valley, CA, US

I established and nurtured a dynamic design team, guiding their creative endeavors across various channels and brands, including Bell Helmets, Giro Sport Design, Blackburn Design, Easton Cycling, and Easton Moto. My leadership spanned a diverse spectrum, encompassing digital, print, in-store, video, and event initiatives within a multi-channel retail.

Scotts Valley, CA, US

Led the formation of a diverse and effective design squad, overseeing the entire creative journey in collaboration with product, marketing, and sales leaders. Managed the design pipeline from inception to production for emerging product segments at Bell Helmets, Giro Sport Design, and Blackburn Design.

Effectively distinguished the Bell brand amidst fierce market competition. Crafted compelling in-store brand encounters. Expertly executed on-schedule and within-budget brand marketing and packaging initiatives. Formulated creative strategies that defined the brand.

San Francisco, California, US

As part of the Brand Strategy Group, I created comprehensive global branding solutions encompassing brand identities, websites, online and print advertising, packaging, in-store promotions, and signage for numerous renowned brands such as Motorola, Plantronics, Microsoft, Ford, and Symantec. I led design reviews and client presentations while fostering.

US

I played a pivotal role as a core team member in charge of the entire creative journey, spanning from ideation to finalization, for all marketing and brand assets. This encompassed an array of materials, including catalogs, advertising, event branding, and apparel graphics, within the snowboard and skateboard sectors.

Pawtucket, RI, US

I designed extensive packaging, toy graphics, and catalog systems, positioning the Vortex brand as a prominent player in the active outdoor toy market. My involvement spanned the entire design cycle, from conceptualization to production, ensuring a cohesive and successful outcome.