Bryan Casler Email & Phone Number

Washington, DC, US

Washington, DC, US

Washington, DC, US

Coming from five years as a non-profit consultant and three years as Salsa Lab's key roadblock eradicator, I craft digital programs for 4Site's clients. Consulting in areas of content strategy, cross-channel marketing, interactive design, and brand awareness I work with each client to build a unique and holistic strategy tailored to their goals.A majority.

Bethesda, Maryland, US

• My consultative and technical background guides my approach for working with new prospects. Understanding underlying use-cases behind each organization's needs is paramount to shortening sales cycles and painting a.
• Responsible for working Salsa's largest 5% of prospects (by ACV)
• Increased median contract size by 20%
• Reduced median sales cycle by 29%
• Doubled the rate of multi-year contracts from 31% to 60%
• Speaker at multiple conferences (NetRoots, NTEN, Engage, RootsCamp, FuseCon,... )The conversations I enjoy the most are the ones where I get to put on my consultant hat and wade into uncharted territory. Always in.

Bethesda, Maryland, US

• Acting as Salsa's Partner manager is as much about growing that community as it is about strengthening those relations and increasing our client service activities through Salsa's partners.
• Manages Salsa's 300+ Partners
• Regular calls and face-to-face meetings with Salsa's most active Partners
• Training and on-boarding for all new Partners

Bethesda, Maryland, US

• Tasked with overcoming technical roadblocks in the sales process, being Salsa's sole Sales Engineer covered much more. From staff training, to RFP's, and presenting at conferences, this role had it all...
• Provided first tier technical and strategic sales support for 12 Account Representatives
• Assisted the Enterprise Sales team with responding to 30+ RFPs
• Co-presented and provided product demo's in more than 50+ in person Sales pitches
• Developed a comprehensive on-boarding and training manual for the Sales team
• Submitted detailed reporting to support and development teams of newly discovered bugs

Missing simple questions during project planning costs countless hours and big dollars. Experienced consultants can help bring perspective and guidance during your project planning and decision making process. One Dog Development specializes in website launches, CMS choices, CRM comparisons, website optimization, storefront implementation, web and domain.

• Manages IVAW's CRM (Salsa) and CMS (IVAW.org)
• Upgraded and re-architected IVAW.org from Drupal 5 to Drupal 7
• Migrated Organizational Data from 13 disparate systems to Salsa
• Researched and conducted user experience testing to optimize IVAW.org and its donation pages
• Designed JavaScript for client-side validation on Salsa donation forms to maximize conversions
• Designed seven Salsa templates, including several inline CSS email templates

Washington, DC, US

• Implemented a tracking system for $10 million in serialized gear and equipment
• Developed IBM3270 script that streamlined past data retrieval tasks from days into minutes
• Archived 14 years of company records in six months