Who is Cassandra Grodd? Overview
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Quick answer
Cassandra Grodd is listed as Founder at Models, based in Castaways Beach, Queensland, Australia. AeroLeads shows a matched LinkedIn profile for Cassandra Grodd.
Cassandra Grodd previously worked as Digital and Content Manager at The Beauty Collective and Social Media & Digital Coordinator at The Beauty Collective. Cassandra Grodd holds Bachelor Of Arts - Ba, Arts, Entertainment, And Media Management from The University Of Auckland.
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Models
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Profile bio
About Cassandra Grodd
Social Media Manager and Digital Strategist at The Beauty Collective. Leading NZ in multiple categories across pharmacy, grocery, and Farmers including hair care, skincare, and beauty. Managing and directing multiple brands' digital presence and identifying key trends on Instagram, Pinterest, Facebook, Tik Tok, Youtube, and beyond in order to inform product development based on buyer behaviors. Powerhouse creative behind ‘Cassandra Grodd’, a personal brand that includes a podcast ‘Sass with Cass’ and two booming Instagram pages with a combined total following of over 31,000. Author of two best-selling books, Bully and Darling. Bully was placed 4th on Amazon’s Best Sellers in 2018 and 2nd in Best-Sellers in Mental Health. With over five years’ experience in content creation and social marketing as well as a Bachelor’s Degree in Media, Television, and Film.
Current workplace
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9 roles
Cassandra Grodd work experience
A career timeline built from the work history available for this profile.
Digital And Content Manager
- Building and executing social media strategy across multiple national and international brands.- Public Relations management. - Photoshoot management.- Social media campaign creation.- Brand visionary. - Trend identification and product development. - Community and customer management- Influencer management and networking.- Website development and SEO optimization.
Social Media & Digital Coordinator
- Implimentation of overall digital marketing strategy - Managing SEO and websites - Creating blog content - Influencer management - Managing multiple social media pages and social strategy - Creating email marketing campaigns - Maintaining and understanding customer groups - Managing and optimizing SEO copy - Monitoring and reporting on digital performance - Reporting, creating and monitoring digital performance and Google Analytics- Creating and optimising ad spent across IG, Facebook and Google Ads.
Author
Cassandra Grodd
Author of two books, Bully and Darling. Skills included writing, editing, proof reading, book lay out, illustration, web design and graphic design. Beyond this Cassandra co-ordinates book production, distribution and shipping.
Content Creator
4+ years experience managing two social media platforms working alongside multiple local and international brands such as Bondi Sands, Ardell, Redken and HelloFresh. Requiring a keen eye for trend identification, creativity, effective social media strategy, engaging customers, developing brand values and brand aesthetic to provide the best results possible. Transferable skills in editing, styling, photography, light room and photoshop.
Visual Merchandiser/Sales Associate
Cassandra ran the visual merchandising team at Lululemon. This invloved immense understanding of product as well as a keen eye for style. Cassandra presented the Ponsonby Lululemon store's visual merchandise on weekly calls to overseas stores and Head Office. Beyond this Cassandra worked as a sales associate on the floor which involved intrinsically connecting to customer needs and meeting a daily financial target.
Dec 2019 - Aug 2020
Server
Working in Los Angeles on Santa Monica beach, Cassandra was trained as a barrister, bartender and server. This involved working under pressure and meeting customer needs with exceptional speed and quality.
May 2019 - Nov 2019
Educator
Mar 2018 - Oct 2018
Retail Sales Specialist
Cassandra worked in both the Britomart and Ponsonby store for Australian owned, Sass & Bide. The position included product knowledge, styling, retail administration, banking and stock-takes. https://www.sassandbide.com
Jan 2015 - Dec 2017
5 education records
Cassandra Grodd education
Bachelor Of Arts - Ba, Arts, Entertainment, And Media Management
Diploma Of Social Media
Orana Fashion Business College (Sydney)
Bachelor Of Arts - Ba, Political Science And Government
High School Diploma
High School Diploma
FAQ
Frequently asked questions about Cassandra Grodd
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What company does Cassandra Grodd work for?
Cassandra Grodd works for Models.
What is Cassandra Grodd's role at Models?
Cassandra Grodd is listed as Founder at Models.
Where is Cassandra Grodd based?
Cassandra Grodd is based in Castaways Beach, Queensland, Australia while working with Models.
What companies has Cassandra Grodd worked for?
Cassandra Grodd has worked for Models, The Beauty Collective, Cassandra Grodd, Instagram, and Lululemon.
How can I contact Cassandra Grodd?
You can use AeroLeads to view verified contact signals for Cassandra Grodd at Models, including work email, phone, and LinkedIn data when available.
What schools did Cassandra Grodd attend?
Cassandra Grodd holds Bachelor Of Arts - Ba, Arts, Entertainment, And Media Management from The University Of Auckland.
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