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Marketer and business owner with 7+ years experience supporting client growth. Two-time Florida State graduate and ‘Nole lover. Passionate about building genuine relationships, finding solutions, and writing to-do lists.
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Founder And OwnerBee & BlumeTallahassee, Fl, Us -
Founder & OwnerBee & Blume Aug 2021 - PresentTallahassee Metropolitan AreaBee & Blume is a marketing agency that feels like a trusted partner. We help business owners focus on what it takes to run their business, while we support their growth. Client industries include Home Services, Food & Beverage, Software, and more. -
Talent CoordinatorCarlton Creative Co Nov 2021 - May 2022 -
Digital Marketing ManagerBudget Blinds Of Indian River, Port St. Lucie, And Rockledge May 2017 - Nov 2021Fort Pierce, Florida Area-Building relationships with three account managers at marketing partner agencies to oversee paid search, digital strategy, and directory listings.-Managing online presence by posting updated photos and blog posts to the company website, tracking performance website traffic using analytics, and attending to online customer inquiries.-Created a 571% increase in views on Google Search by analyzing data from Google My Business to create digital content strategies. Average listing views on Google Search were raised from 35 per day in January 2018 to 200 per day in April 2018. -
Graduate Teaching AssistantFlorida State University Sep 2019 - May 2021Tallahassee, Florida-Advising Florida State University's Arrowhead Advertising team, a group of 20 talented students who compete in AAF's National Student Advertising Competition (NSAC). -
Assistant AdvisorArrowhead Advertising, Fsu Nsac Team Aug 2019 - May 2021Tallahassee, Florida Area -
Account Management & New Business InternJack Morton Worldwide Jun 2019 - Aug 2019New York, New York-Organized project tasks and communicated expectations to team members including creative, strategy, and production leads for an enterprise company’s employee engagement campaign. -Led new business outreach to 20+ up-and-coming brands by researching their financial status, securing contacts, and crafting the outreach message. -Worked together with my intern counterparts to craft a creative event pitch for Google at CES 2020 and delivered the pitch to Google clients, including their Head of Experience. -
Director Of PromotionsArrowhead Advertising, Fsu Nsac Team Jan 2019 - May 2019Tallahassee, Florida -
Primary ResearcherArrowhead Advertising, Fsu Nsac Team Aug 2018 - Dec 2018Tallahassee, Florida Area-Creating an integrated advertising campaign for Wienerschnitzel and competing in the National Student Advertising Competition.-Serving on a team of four other researchers to collect qualitative data by performing focus groups and in-depth interviews with approximately 60 individuals. -Draw key insights from the data to drive the creative strategy of the campaign. -
Event CoordinatorFsu Advertising Club Sep 2016 - Jan 2019Tallahassee, Florida Area-Contacting professionals to coordinate social events for 40+ individuals with local venues and coordinating visits to advertising agencies in Atlanta, GA and New York, NY.-Curating all general body meetings for 30-50 students which involves working with other executive board members to brainstorm ideas, contacting guest speakers, and leading meetings.-Creating and executing fundraisers by contacting local restaurants to coordinate availability, negotiating longer periods to fundraise, and promoting fundraisers on Facebook and at meetings. -
Integrated Marketing And Public Relations InternMoore Jan 2018 - Apr 2018Tallahassee, Florida Area-Researching and gathering approximately thirty media clips per week for one of Moore's clients, The City of West Palm Beach, from several daily, weekly, monthly, and bi-monthly digital publications, and relaying these clips to a satellite office in West Palm Beach, FL on a daily basis. -Creating and editing media lists using Cision to provide account executives with reliable contact information for over 100 media contacts, including executive producers, reporters, and editors.-Researching integrated campaign strategies for a state-wide immunization awareness campaign including finding contacts for vocal immunization advocates, brainstorming innovative education methods for young targets, and event marketing opportunities. -Writing content for several accounts, such as a blog post promoting ABLE United's upcoming sponsored events or press releases for Feeding Florida. -
Undergraduate Research AssistantFsu College Of Communication & Information Sep 2017 - Apr 2018Tallahassee, Florida Area-Assisting the Associate Dean of the College of Communication in creating coding methods and coding research articles related to human rights in South Asia, including narrowing a list of 75 coding items down to 35 concise groups to allow stronger trends to develop.-Collaborating with three other research assistants and the leading professor to interpret news articles and how they demonstrate human rights issues in Asia.-Attending the Undergraduate Research Symposium at Florida State University to tell other students and faculty about the importance of labor rights in the South Asian region. -
Tourism InternIndian River County Chamber Of Commerce-Economic Development And Tourism Offices Jun 2017 - Aug 2017Vero Beach, Florida-Created three blog posts promoting Indian River County to be posted to the Visit Indian River County social media and website.-Assisted the Tourism Director with advertising research to assist in a $500,000 budget allocation and created spreadsheets and graphs to demonstrate findings. -Led effort to correct and add written and visual content to the Indian River County tourism app. -
Social Media ManagerSebastian Insurance Dec 2015 - Jul 2016Melbourne, Florida Area-Introduced Facebook advertising to the company’s marketing strategy, designed, and posted ads. The first advertisement generated 22 new page likes in one week.-Created and posted content to the company Facebook page and website.
Cassie Nicolace Skills
Cassie Nicolace Education Details
Frequently Asked Questions about Cassie Nicolace
What company does Cassie Nicolace work for?
Cassie Nicolace works for Bee & Blume
What is Cassie Nicolace's role at the current company?
Cassie Nicolace's current role is Founder and Owner.
What is Cassie Nicolace's email address?
Cassie Nicolace's email address is cn****@****fsu.edu
What is Cassie Nicolace's direct phone number?
Cassie Nicolace's direct phone number is +177245*****
What schools did Cassie Nicolace attend?
Cassie Nicolace attended Florida State University, Florida State University.
What skills is Cassie Nicolace known for?
Cassie Nicolace has skills like Leadership, Social Media Marketing, Interpersonal Communication, Writing, Research, Editing, Problem Solving, Blog Marketing, Microsoft Word.
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