Cassandra Holmes Email & Phone Number

Toronto, Ontario, Canada

Toronto, Ontario, Canada

- Program Management & Execution- People Skills- Client & Vendor Management- Contribution to Company Culture & Values. A summary of my duties and responsibilities would include the following:• Day-to-day account support to a variety of clients and senior team members as required in the execution of campaigns.• Ensuring the execution of event requirements, managing internal and client relationships and, ensuring quality service is delivered.• Execution and a supporting role in account and client management.

Oakville, Ontario, Canada

• Developing and maintaining effective relationships and regular contact with key client stakeholders • Lead the project and TK Events team on Virtual Events within the TK Events platform and live events – assessing and recommending best practices, researching and understanding event trends and innovative approaches to review with TK Events leadership• Identifying areas of growth with current clients with accountability and a focus on profitability and results to meet or exceed client business year-over-year• Development of client quotes• Performing client assessments to determine best approach for project implementation efforts• Building strong cross functional relationships amongst company departments• Directing Account Managers on assigned programs and overseeing the planning operations.

Oakville, Ontario

Corporate Management • Support Senior Leadership Team (SLT) in tracking client revenue forecasts, industry trends, and internal best practices • Supports Senior Leadership Team in developing new business opportunities Client Management• Leads client relations • Main point of contact for client • Look for industry leading and creative opportunities to add value to the client• Development of client SOWs utilizing Salesforce CRM with guidance and approval from Director, Operations and CEOEvent Project Management• Lead project management through key program documents including Statement of Work, Project Plans, and Status reports • Lead event execution with support of an account team• Manage estimates/budgets from preparation to client approval with management guidance and final approval• Follow client’s internal process with keen understanding of MDF funding, internal procurement and financial tools• Provide strategic event guidance to client and account team through event management process, event design, supplier selection, and logistics coordination• Provide event management logistics coordination including program agenda, speaker management, exhibit showcase development, sponsorship programs, venue sourcing and management (F&B, floor plans, on-site logistics), registration monitoring, and other related project tasks as required by the client

Toronto, Canada Area

Event Project Management• Lead project management through key program documents including Statement of Work, Project Plans, and Status reports • Lead event execution with support of an account team• Manage estimates/budgets from preparation to client approval with management guidance and final approval• Follow client’s internal process with keen understanding of MDF funding, internal procurement and financial tools• Provide strategic event guidance to client and account team through event management process, event design, supplier selection, and logistics coordination• Provide event management logistics coordination including program agenda, speaker management, exhibit showcase development, sponsorship programs, venue sourcing and management (F&B, floor plans, on-site logistics), registration monitoring, and other related project tasks as required by the client

Toronto, Canada Area

CIBC Pan Am / Parapan Am Ahletics Stadium Home to the track and field competitions for Pan Am and Parapan Am, including live broadcast of selected competitions. This venue will also host the Parapan Am Opening Ceremonies. My role entails: - Lead an integrated venue operations planning process for our competition (Athletics Stadium) and non-competition (Parapan Am Opening Ceremonies) venue.- Support the integration of other functional areas into the planning specific operating plans. - Liaise with key stakeholders, including: sponsors, venue owners and city supporters. - Assist in the development with key games time documents through liaising with necessary contributors for effective and efficient completion Ex: Risk & Response Plan, Evacuation protocol- Develop and execute the spectator service level agreement.- Plan the development and delivery of all event services roles. - Clarify event services scope of services, policies and procedures; identifying gaps and overlaps. - Train games-time leadership volunteers in their specific duties and support training sessions of all volunteers.- Manage games-time workforce for optimal performance and retention through providing consistent direction, support and leadership.

5110 Creekbank Road, Mississauga

Corporate Event Centre at CHSI provides unparalleled service to clients in the market for meeting, training, conference and event rental space. Our facility is open to the public, with the ability to accommodate groups from 8 – 288. Close proximity to airports, highways, and hotels makes us the perfect spot for your next event, be it a training program, conference, strategy session, board meeting or reception.Complimentary Services: Built-in audio visual equipment, high-speed wireless internet access, parking, teleconferencing equipment, electrical outlets for all laptop users, on-site technical support and open concept hotelling stations. CHSI also has full service catering and a cafeteria (serving breakfast and lunch). Visit our website to view the price list, catering menu, photos and much more.My role entails:- Executing CHSI's 5 year marketing plan- Development of new marketing opportunities- Industry trend tracking and competitor analysis- Initiate and manage Strategic Partnerships- Social media marketing- SEO, email marketing and other online marketing tactics- Local field marketing - Developing and maintaining the company brand- Building and expanding our client list- Creating opportunities for joint marketing with other businesses at CHSI (Creekbank Cafe, Community Events, Dana Hospitality, WSPS, IHSA, High Point Wellness Centre)

5110 Creekbank Rd, Mississauga, On

Community Events at CHSI hosts monthly health, safety and wellness events to inspire educate and enable prevention in the community at little to no cost. Everything you need to know to keep you healthy, happy and safe throughout the year!My role entails:- Develop a community event series relating to Health, Wellness and Safety- Research and utilize ongoing trends within the health and safety industry - Develop, create and execute a creative marketing strategy- Initiate and manage Strategic Partners and Sponsors- Create, manage and maintain Community Events Website- Develop and create event descriptions, Individual marketing plans and promotional materials- Create and execute monthly health, safety and wellness events- Coordinate with other health and safety oriented businesses/ organizations to develop high quality, inspirational and resourceful events

Toronto, Canada Area

- Oversee all company operations within Canada and US.- Plan, develop, promote and execute events within 7 cities Internationally.- Research and execute company expansion worldwide.- Develop and coordinate individual city’s event calendars to ensure capital efficiency in varied events throughout the calendar.- Hire, Train, Coordinate and manage staff in all Canadian and US cities, as well as head office.- Manage staff payroll for all part time and full time staff internationally- Participate in media relations relating to MMA events and company development.- Develop and maintain mutually beneficial partnerships with organizations who share similar demographics. Ex. Goodlife Fitness Canada, Mitsubishi City Chase/Infield Marketing.- Write website event descriptions, marketing each event based on the city’s personality to ensure optimal sales. - Consult and oversee website design, maintenance, and test all new developments.- Develop marketing strategies (social media, SEO and other tactics) and oversee all promotional projects.

Toronto, On

- Coordinate and execute single events in Toronto.- Manage part time staff in Toronto.- Research and develop new events ensuring they are executed to MMA standards.

Waterloo, On

- Maintaining store standards of the department.- Organize freight and delegate tasks to ensure all freight is put on the sales floor in a timely and appropriate manner.- Communicate needs of the department with other associates and management.- Ensure all associates are performing their daily tasks efficiently.

Southern Niagara Region, On

- Ran a successful $100,000 business with a staff of 12 painters.- Hired and trained all staff in painting and safety standards.- Ran promotions, marketing and sales to develop a client base.- Ensured customer satisfaction with the quality of my company’s work.- Financial management; budgeted and oversaw production of $100,000 business with limited finances.- Set daily/hourly/weekly goals to ensure completion on timely schedule.

Ba Science, Psychology, Religion And Culture

Activities and Societies: WLUSU, Winter Carnival, O-Week, Recruitment Committee, Hiring Committee, Charity Ball, WCH Students; Council

Education record