Cassandra Self Email & Phone Number

Analyze effectiveness of marketing programs and operational efficiency for all corporate locations based on company benchmarks. Oversee online marketing campaigns. Facilitate training for new employees via webcasts. Based in satellite office; Report to Chairman and Co-CEO. Produce reports detailing marketing effectiveness on a daily, weekly, and monthly basisCreate weekly reports summarizing operational efficiency for all corporate locations based on company standardsLead online training sessions with new employees to teach business enterprise platformAssist IT department with software questionsAssist Accounting department with reconciliation issues Create and monitor all online marketing ads

Created training manuals and training protocol for implementing a new business enterprise platform in 20 locations nationally. Facilitated and lead training sessions in person and via webcast. Assisted IT department during conversion and go-live for each location. Based in satellite office; Reported to Chairman and Co-CEO. Create from scratch training manuals detailing daily operating procedures for each employee position.Create quick references for each position.Lead training for all locations prior to transition.Assist in creation of training videos.Assist IT department with data conversion during transition.Serve as first line tech support for all software questions post-transition Assist Chairman and Co-CEO in developing data and financial analysis reports.

Trained new franchise owners including classroom and on-site training. Subject matter expert for QuickBooks and the Taylor 8756 soft serve machine. Reported to Manager of Learning. Responsible for Learning Manual maintenance and updating as well as establishing procedures for highest level of certification.Corporate communications responsibilities including composition of corporate correspondence, franchise network communication "blasts", monthly newsletters, company intranet updates.Assisted Marketing department with research and development for new line extensionsAssisted in development of new courses for internet based online learning center

Liaison position between Operations, Training and Information Technology departments. Training of new franchise location Front Office Coordinators (FOCs) including classroom, on-line and on-site training.Report directly to Chairman and Co-CEOResponsible for Training Manual maintenance and updating; host of monthly training webinars for FOCs. Assisted National Medical Director with certification process for network medical personnel.Primary software Help Desk contact for franchise network.Assisted corporate accounting and franchise network with data migration for financial reconciliations. Corporate communications responsibilities including composition of corporate correspondence, franchise network communication "blasts", monthly training calendars, set-up of network conference calls and webinars, company intranet updates.Interim manager of corporate

Conducted classroom and in-center training for all new corporate and franchise Front Office Coordinator (FOC) trainees; travelled to new center openings for Front Office set-up and on-going training of FOCs. Development of core curriculum, presentations, manuals and quick reference materials. Assisted IT Department in Point of Sale conversions and software deployment both remotely and on-site; provided Help Desk support for post-conversion questions and trouble-shooting. Host of monthly continuing education webinars for franchise network FOCs.Reported to Director of Training.Project development and testing team member of a $2M Corporate and Franchise Enterprise platform subsequently awarded a Microsoft Pinnacle Award in 2006 for Excellence in Microsoft Technologies. Assisted in the training of 34 franchise locations. Traveled nationally to franchise locations to assist in Front Office Set-up and training of FOCs.Integral role in Point of Sale conversions including data migration, software deployment and on-site training.

Corporate MedSpa locationLead FOC for corporate training center. Duties included answering multi-line phone, scheduling and invoicing clients, managing client treatment flow, daily, weekly and monthly accounting reporting duties including reconciliations. Promoted to Corporate Field Trainer; continued FOC duties in Corporate MedSpa in addition to hands-on training of new franchise location FOC trainees, traveled as needed to new-MedSpa openings for set-up and training purposes, primary contact for franchise network FOCs. Reported to Corporate MedSpa Manager and Director of Training.