Director, Marketing And Communications
Current
Sep 2023 - Present
AeroLeads people directory · profile
Cassandra Koenen Email & Phone Number
Director, Marketing and Communications
at
Alzheimer Society of Toronto
1 work email found
@worldanimalprotection.org
LinkedIn matched
✓ Verified Jun 2026
4 data sources
Profile completeness 100%
Current company
Role
Director, Marketing and Communications
Location
Canada, Canada, Canada
Company size
Who is Cassandra Koenen? Overview
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Quick answer
Cassandra Koenen is listed as Director, Marketing and Communications at Alzheimer Society of Toronto, a company with 43 employees, based in Canada, Canada, Canada. AeroLeads shows a work email signal at worldanimalprotection.org and a matched LinkedIn profile for Cassandra Koenen.
Cassandra Koenen previously worked as Non-Profit Marketing, Programs and Communications Consultant at Koenen Digital Consulting and Vice-President Digital Strategy and Client Services at Haft2 Inc.. Cassandra Koenen holds Bachelor Of Arts - Ba from Lakehead University.
Company email context
Email format at Alzheimer Society of Toronto
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{first}{last}@worldanimalprotection.org
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Profile bio
About Cassandra Koenen
Marketing & Development Professional with extensive leadership experience working for non-profit organizations. I use strategic planning and results-driven performance to ensure effectiveness in any of the following areas of expertise: Online Marketing and Engagement, Fund Development, New Technology, Financial Management, Human Resources and External & Government Relations. Accomplishments include:• Managing the creation of a Webby award-winning website, content management system and management processes to allow groundbreaking advocacy and fundraising through 17 distinct country websites in 8 languages.• Spearheading the development of emerging online fundraising programs, increasing online supporters and generating revenue of over $15,000,000.• Leading the development of digital presence for non-profits — including the development and management of UNICEF Canada blog (www.unicef.ca) and World Animal Protection's World Animal Gifts (www.worldanimalgifts.ca), and a strong presence on Facebook and Twitter and initiating mobile activism and fundraising.• The oversight, development and management of operating budgets of $1 to $3.5 million dollars.• More than 10 years management experience in both non-unionized and unionized work environments.• Experience as a spokesperson and advocate with the media and all levels of government.
Listed skills include Online Marketing, Online Advertising, Social Media, Fundraising, and 21 others.
Current workplace
Cassandra Koenen's current company
Company context helps verify the profile and gives searchers a useful next step.
Alzheimer Society Of Toronto
10 roles
Cassandra Koenen work experience
A career timeline built from the work history available for this profile.
Non-Profit Marketing, Programs And Communications Consultant
Koenen Digital Consulting
Working with Non-Profits in the US and Canada to improve their online marketing, fundraising, and social media.
Vice-President Digital Strategy And Client Services
Sep 2021 - Jun 2023
Global Head Of Campaign, Animals In The Wild (Exotic Pets)
Accountable for the global campaign strategy and management including; strategy development & delivery & achievement of the global strategic objectives associated with the campaign, and to develop innovative global campaigns for the Wildlife program to meet World Animal Protection's strategic mission and movement goals.
Oct 2016 - Dec 2020
Head Of Digital Engagement, North America
Provides strategic leadership on all aspects of digital marketing, engagement and fundraising for North American region. Team leader for the development and relaunch of symbolic giving eCommerce platform - World Animal Gifts. Lead the creation and implementation of online supporter journey to enhance conversion, cultivation and further engagement of.
Mar 2014 - Oct 2016
Director, Digital Strategy
Created and directed UNICEF Canada's first Digital, Research and Information Team, which generated the organization's digital, social, video, radio television and print assets (website, social media, email, as well as magazines, newsletters). Led the organization’s brand repositioning efforts and transformed the organization’s communications assets to.
Apr 2010 - Nov 2012
Director, Online Campaigns And Marketing
To provide strategic leadership and direction towards the development, integration and implementation of IFAW's Global Internet activities, assuring the ongoing generation of effective online campaigns in support of IFAW’s brand identity, fundraising, programmatic, and educational goals and priorities.
May 2005 - May 2009
Deputy Director, Online Campaigns And Marketing
Managed the re-launch of www.ifaw.org from one English language site to seventeen sites in eight languages that maintained a consistent message, look and feel. Oversaw the development of comprehensive E-Communications mail stream, which accounted for 75% of all online revenue and was distributed in eight languages. Increased Online Activism by 1500% over a.
May 2002 - May 2005
Supporter Relations Manager
Sep 1997 - May 2002
National Treasurer
May 1994 - May 1997
Team & coworkers
Colleagues at Alzheimer Society of Toronto
Other employees you can reach at alz.to. View company contacts for 43 employees →
KF
Kyle Forman
Colleague at Alzheimer Society Of TorontoGreater Toronto Area, Canada, Canada
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KD
Kathleen Downie
Colleague at Alzheimer Society Of TorontoCanada, Canada
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NG
Nicole Gardner
Colleague at Alzheimer Society Of TorontoToronto, Ontario, Canada, Canada
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KP
Keron Patel
Colleague at Alzheimer Society Of TorontoToronto, Ontario, Canada, Canada
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JW
Julie Wong
Colleague at Alzheimer Society Of TorontoMississauga, Ontario, Canada, Canada
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CE
Cole Edick
Colleague at Alzheimer Society Of TorontoToronto, Ontario, Canada, Canada
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CL
Curtis Larade Bsw, Msw, Rsw
Colleague at Alzheimer Society Of TorontoToronto, Ontario, Canada, Canada
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TA
Tracey Adams-Thibaudeau
Colleague at Alzheimer Society Of TorontoToronto, Ontario, Canada, Canada
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KB
Kristin Bartlett
Colleague at Alzheimer Society Of TorontoToronto, Ontario, Canada, Canada
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JW
Jahnoah Wood
Colleague at Alzheimer Society Of TorontoOshawa, Ontario, Canada, Canada
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Kyle Forman
Colleague at Alzheimer Society Of TorontoGreater Toronto Area, Canada, Canada
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KD
Kathleen Downie
Colleague at Alzheimer Society Of TorontoCanada, Canada
View →
NG
Nicole Gardner
Colleague at Alzheimer Society Of TorontoToronto, Ontario, Canada, Canada
View →
KP
Keron Patel
Colleague at Alzheimer Society Of TorontoToronto, Ontario, Canada, Canada
View →
JW
Julie Wong
Colleague at Alzheimer Society Of TorontoMississauga, Ontario, Canada, Canada
View →
CE
Cole Edick
Colleague at Alzheimer Society Of TorontoToronto, Ontario, Canada, Canada
View →
CL
Curtis Larade Bsw, Msw, Rsw
Colleague at Alzheimer Society Of TorontoToronto, Ontario, Canada, Canada
View →
TA
Tracey Adams-Thibaudeau
Colleague at Alzheimer Society Of TorontoToronto, Ontario, Canada, Canada
View →
KB
Kristin Bartlett
Colleague at Alzheimer Society Of TorontoToronto, Ontario, Canada, Canada
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JW
Jahnoah Wood
Colleague at Alzheimer Society Of TorontoOshawa, Ontario, Canada, Canada
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2 education records
Cassandra Koenen education
Bachelor Of Arts - Ba
Certificate Of Fundraising Management
FAQ
Frequently asked questions about Cassandra Koenen
Quick answers generated from the profile data available on this page.
What company does Cassandra Koenen work for?
Cassandra Koenen works for Alzheimer Society of Toronto.
What is Cassandra Koenen's role at Alzheimer Society of Toronto?
Cassandra Koenen is listed as Director, Marketing and Communications at Alzheimer Society of Toronto.
What is Cassandra Koenen's email address?
AeroLeads has found 1 work email signal at @worldanimalprotection.org for Cassandra Koenen at Alzheimer Society of Toronto.
Where is Cassandra Koenen based?
Cassandra Koenen is based in Canada, Canada, Canada while working with Alzheimer Society of Toronto.
What companies has Cassandra Koenen worked for?
Cassandra Koenen has worked for Alzheimer Society Of Toronto, Koenen Digital Consulting, Haft2 Inc., World Animal Protection, and Unicef Canada.
Who are Cassandra Koenen's colleagues at Alzheimer Society of Toronto?
Cassandra Koenen's colleagues at Alzheimer Society of Toronto include Kyle Forman, Kathleen Downie, Nicole Gardner, Keron Patel, and Julie Wong.
How can I contact Cassandra Koenen?
You can use AeroLeads to view verified contact signals for Cassandra Koenen at Alzheimer Society of Toronto, including work email, phone, and LinkedIn data when available.
What schools did Cassandra Koenen attend?
Cassandra Koenen holds Bachelor Of Arts - Ba from Lakehead University.
What skills is Cassandra Koenen known for?
Cassandra Koenen is listed with skills including Online Marketing, Online Advertising, Social Media, Fundraising, Social Networking, Non Profits, Facebook, and Digital Strategy.
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