Cassandra B. Email & Phone Number

-Lead social media strategies for 10+ clients in HR Technology/Software, specializing in content creation, blog promotion, and event promotion.-Actively participate in daily company-wide meetings, contributing to discussions on tasks, and reviewing action plans and insights.-Ensure consistent and meaningful engagement through daily interactions with followers, tags, and mentions.-Collaborate closely with a talented team of graphic designers, providing creative input for image promotions.-Achieved remarkable growth for a client with 150k+ LinkedIn followers: increased page views by 1,369%, post reactions by 906.7%, comments by 426.7%, and reposts by 824% within one year.-Successfully generated 948 conversions through social media clicks during a significant report launch.-Acquired valuable international marketing experience through collaboration with overseas clients.

•In store content creator, curating photos and videos for @bonciusa (20.8K followers)• Increased engagement by 400% in one month• Maintained Consistency throughout the channel.• Collaborated with external companies to promote and bring in outside sales (Doms Market Chicago)• Reported directly to upper level management of the businesses

-Social Media Manager for Celebrity Hair Stylist Anthony Cristiano-Brand collaboration with Phyto USA and Christophe Robin Paris-Monthly Content calendar creation, 5x/week posting responsibility

• Lead customer service provider• Gained experience working with a high profile clientele• Received and dialed a variety of 40-60 phone calls a day• Managed front of the house financials

Chicago, Illinois, United States

• Developed social media content and community management, increased Instagram account’s following by 100 in a month.• Researched customer insights on various health and wellness companies to create consumer persona powerpoints which were personally pitched to the clients. • Achieved Google AdWords Certification, implemented optimizations to client’s google search campaigns, increasing overall impressions.• Attended team meetings twice weekly, presenting ideas in a business environment and receiving feedback.• Learned how to take direction from senior level marketers.

● One of 30 students out of 5500 who gained real world experience working directly for the Jack Welch College of Business.● Collaboratively ran and created content for Jack Welch College of Business’s social media, such as Instagram, Facebook, and LinkedIn.● Attended,livestreamed, and took photos at college of business events that were later uploaded to the social media to promote the school, and gain online follower interest. ● Received direct orders from the Director of the Welch Experience, utilized groupthink and gained collaborative teamwork experience in weekly professional team meetings.

Dix Hills

- Utilized interpersonal skills by actively communicating on the phone with home buyers- Created Marketing pieces for real estates open houses - Made professional connections networking with real estate agents

Bachelor'S Degree, Business

Activities and Societies: -Resident Success Assistant (RA) -Welch Mentor in the business school - Business school six person marketing.

Education record

Activities and Societies: Academy of Finance '15-'18, Powdered Wigs '14-'18( Dance Captain '17), Deca '15-'18, Tour choir '15-'18, Honor.