Driving the development and delivery of strategic communications and marketing plans for faculties and portfolios - aligned to the university’s strategic plan - across a range of marketing channels and targeted a range of audience groups, to support student recruitment, promote research, and protect and enhance the university’s reputation.

Strategic positioning and amplification of Monash University's digital transformation initiatives enabling excellence in research, education and operations, in line with the University’s strategic plan. Supporting broader university-wide internal and corporate communications needs. Member of university’s COVID-19 crisis communications team. Key responsibilities:• Development of communications strategies and plans for key IT initiatives to enhance and protect the Monash… Show more Strategic positioning and amplification of Monash University's digital transformation initiatives enabling excellence in research, education and operations, in line with the University’s strategic plan. Supporting broader university-wide internal and corporate communications needs. Member of university’s COVID-19 crisis communications team. Key responsibilities:• Development of communications strategies and plans for key IT initiatives to enhance and protect the Monash brand• Strategic communications advisor to Chief Information Officer, cyber security and executive leadership • Stakeholder engagement and management • Issues and crisis communications • Directing content development and integration with University top-level channels • Building profiles of University's IT executive leadership and thought leaders• Consulting with and empowering IT portfolio to manage BAU communications Show less

Responsible for driving accounts at Australia's leading behavioural change PR agency. Working with high-profile clients, such as the Victorian Department of Health and Human Services, Caltex, and Defence Force Recruiting.Key responsibilities included:• Directing day-to-day activity across accounts• Strategy development • Account and project management• Media relations• Content conception and development • Stakeholder engagement

Responsible for designing, driving, and delivering strategic internal and external communications for a national healthcare charity and peak body.- Strategy development and implementation to support events, health programs, advocacy, research and fundraising via owned, earned, and paid media channels- Content development, integration and evaluation (ie. media relations, social & digital media, newsletters)- Campaign and project management - Branding and marketing… Show more Responsible for designing, driving, and delivering strategic internal and external communications for a national healthcare charity and peak body.- Strategy development and implementation to support events, health programs, advocacy, research and fundraising via owned, earned, and paid media channels- Content development, integration and evaluation (ie. media relations, social & digital media, newsletters)- Campaign and project management - Branding and marketing communications- Internal and corporate communications- Website redevelopment and content creation Show less

Strategic planningMedia RelationsInternal CommunicationsCopywritingSocial Media

Managing daily activity across accounts such as SIDS and Kids' Red Nose Day, RaboDirect's sponsorship of the Melbourne Rebels, BOUNCE Trampoline Park, V/Line, and The Good Guys.Media Relations: Identifying and pitching relevant media to achieve cut-through for clients; managing pic opps, TV pre-records & live crosses; consistently achieving quality coverage for clients across print, radio, TV, online; established network of media contacts.Research & Copywriting: Media lists;… Show more Managing daily activity across accounts such as SIDS and Kids' Red Nose Day, RaboDirect's sponsorship of the Melbourne Rebels, BOUNCE Trampoline Park, V/Line, and The Good Guys.Media Relations: Identifying and pitching relevant media to achieve cut-through for clients; managing pic opps, TV pre-records & live crosses; consistently achieving quality coverage for clients across print, radio, TV, online; established network of media contacts.Research & Copywriting: Media lists; drafting and editing a variety of media materials, such as releases and FAQs; writing for client channels such as websites, social media, and collateral materials.Strategy & Planning: Devising and contributing to PR Plans to meet client objectives; preparing critical paths and WIP materials; regular participation in new business brainstorms and proposals.Project Management: Implementation of day-to-day activities whilst managing client expectations and budgets; regular and timely reporting to clients; creating project estimates and processing invoices.Event Management: Managing RSVP lists; sourcing and briefing external suppliers; managing production budgets; managing media walls at events. Show less

Spark Communications specialises in consumer public relations campaigns and sponsorship leveraging.As an Account Coordinator, I worked across clients such as the National Sports Museum, The Good Guys, V/Line, Games for Change Festival, Melbourne Victory FC, and Grampians Tourism, assisting with campaign execution and supporting day to day account activity.

Assisted with preparations and operations of a national roadshow for the award winning Heinz Mobile Soup Kitchen campaign.Responsibilities included:- Liaising with council and supplier representatives to ensure activations met local laws and requirements, arranging permits - Sourcing equipment and services for events - Assisting with ongoing evaluation reports for client- Assisting in the compiling of briefing notes for promotional staff working sampling events.