Cassandra Hui (She/Her) Email & Phone Number

Canada

-Proven success in using technology to connecting patients, doctors and caregivers with clinical trials -Success in leading a team in the development of NLP (natural language processing) technologies to translate medical jargon to plain language to make it easier for a patient to understand-Led the platform through multiple iterations including white label integrations and cross functional software development-Orchestrated and influenced virtual teams to pursue sales… Show more -Proven success in using technology to connecting patients, doctors and caregivers with clinical trials -Success in leading a team in the development of NLP (natural language processing) technologies to translate medical jargon to plain language to make it easier for a patient to understand-Led the platform through multiple iterations including white label integrations and cross functional software development-Orchestrated and influenced virtual teams to pursue sales opportunities-Led cross-functional teams through effective communication and influence Show less

Toronto, Canada Area

-Created personalized learning experiences to empower our team members-Leveraging data, I created a matrix to help identify skill gaps and design targeted training programs-By analyzing data, I provide insights for leadership to help support informed career planning.-Customizing technology and software solutions, I ensure everyone thrives in our dynamic environment.

-Aligned with leaders from the Strategy and Client Service team to understand each different group creating an opportunity to build real relationships-Tasked to develop custom programs and experiences that resonate with personalization and thoughtfulness while maintaining the group's desired outcome-Specialized in the use of People Data to make informed decisions about programs and skill levels

Toronto

Managing and monitoring the online conversation for The Princess Margaret brand with the purpose of deepening relationships, creating awareness and building passion to #ConquerCancer in our lifetime. -Adopted and executed first ever Reddit AMA with Dr. Gang Zheng (nanotechnology)-Adopted and executed first ever Periscope of the GTX operating room -Utilized social media to continue to foster and develop philanthropic relationships and used listening tools like hootsuite and Meltwater… Show more Managing and monitoring the online conversation for The Princess Margaret brand with the purpose of deepening relationships, creating awareness and building passion to #ConquerCancer in our lifetime. -Adopted and executed first ever Reddit AMA with Dr. Gang Zheng (nanotechnology)-Adopted and executed first ever Periscope of the GTX operating room -Utilized social media to continue to foster and develop philanthropic relationships and used listening tools like hootsuite and Meltwater to measure analytics and performance Show less

Toronto, Canada Area

-Managed and designed social media content and strategy for business. Customer service, PR and copywriting focused.-Built Facebook, twitter, LinkedIn, youtube, Instagram, google +, pinterest, city guides (Yelp, TripAdvisor, UrbanSpoon) and blog solutions to increase SEO. -Mad skills included an online focus in strategic marketing, brand management, brand building, copy writing and PR/Blogger outreach aligned with your business goals

Managed, executed and maintained the image of global beverage alcohol brands (including Grand Marnier, Evian, DeLoach wines and Ringbolt wines). Responsibilities Include:• maintenance of brand requirements at events and in on and off premise accounts• working closely with the sales team to increase sales on brands• public relations with wine events• brand management• budgeting

Facilitated media needs at events and handled all written press releases for the National Woman's Hockey League.

Bachelor Of Communcations With Honours, Communications & Culture

Honours Graduate / Dean's List

Certification, People Analytics