Marketing Manager
CurrentProject Management- Led diverse creative projects from concept to completion, including artist album launches, countdown shows, new artist announcements, label launches, marketing campaigns, vinyl releases and festival compilation albums.- Ensured timely delivery of all projects and assets.Brand Management- Managed 13 label brands, ensuring consistent market value by developing and enforcing brand guidelines.- Implemented strategies to strengthen brand identity across… Show more Project Management- Led diverse creative projects from concept to completion, including artist album launches, countdown shows, new artist announcements, label launches, marketing campaigns, vinyl releases and festival compilation albums.- Ensured timely delivery of all projects and assets.Brand Management- Managed 13 label brands, ensuring consistent market value by developing and enforcing brand guidelines.- Implemented strategies to strengthen brand identity across all platforms.Social Media Management- Directed social media strategy and content creation for 13 brands across platforms such as Instagram, Facebook, TikTok, Twitter, YouTube, SoundCloud, and the company website.- Wrote and edited copy for social media posts, newsletters and website updates.- Handled community management and customer support.Label Management- Oversaw day-to-day operations of the record label, managing the release schedule for all artists and labels.- Coordinated promotional assets for each release and maintained an organised, up-to-date music release catalogue.- Managed the life-cycle of music releases across digital download and streaming platforms.- Coordinated production of physical products (CDs, vinyl) with pressing factories, ensuring quality control and timely distribution.- Listened to and scouted for new demos.Communication- Served as the primary point of contact between artists, organisations and creative teams for music releases and marketing activities.- Communicated with videographers, graphic designers, managers, CD/vinyl manufacturers, event organisers, agencies and partner record labels.Email Marketing- Developed email marketing campaigns, promoting new releases, merchandise and events to DJs, fans and industry contacts.- Created monthly newsletters for the agency, driving brand and artist awareness. Show less