Cassidy Blair Email & Phone Number

Nashville, Tn, Us

Greater Nashville Area, Tn

Serve as the primary point of contact for customers and managing correspondence via phone, email, and short message service (sms). Utilize customer feedback to improve systems and assist in developing The Farmer’s Dog Customer Journey.Respond to customer inquiries and solve issues in a timely fashion.Analyze campaign performance and work with management to create future improvements to the product and efficiency.Continually build knowledge of pet health and nutrition and provide support on dog health, care, and wellness.Operate customer relationship management technology to manage relationships and interactions with customers and potential customers.

Franklin, Tn

Facilitated trade show presence for LTG brands (Rustici Software, Affirmity, PeopleFluent Learning, gomo Learning, Instilled, and LEO Learning), guaranteeing that booth demands were met and promotional items and collateral were ordered and delivered on time for multiple trade shows and industry events across the country.Worked with brand managers to coordinate messaging and presentation topics for webinars with audiences of 100 or more attendees. Created budgets for trade shows and client-hosted events, ensuring that sponsorship and booth costs, travel and lodging accommodations, and promotional collateral stayed within the amount allocated for each event.Coordinated client-based events for brands in Nashville and Toronto. This included booking flights and accommodations, selecting event venues, and making sure brands had required materials for workshops and presentations.Assisted with LTG's presence at the Association for Talent Development’s International Conference and Exposition (the biggest event in the Learning & Development Industry), where six of LTG's brands were in attendance. Co-managed ordering booth supplies and promotional materials for all brands, on-site booth setup, and booking flights and accommodations for LTG employees.

Franklin, Tn

Helped coordinate webinars showcasing product updates and feature releases to clients and prospects. This included creating webinars in GoToWebinar, facilitating rehearsals with presenters, and overseeing the execution of the presentation.Authored speaking and presentation proposals for Watershed employees for various industry events.Wrote, proofread, and submitted award nominations for both Watershed and its employees for achieving outstanding accomplishments.Helped with marketing efforts related to Learning Technologies Group's acquisition of Watershed, including writing communications announcing the acquisition to the public.Assisted with Watershed's client-based event, Watershed Insights Summit. Fifty clients, prospects, and partners attended the two-day event in Nashville, where they had the opportunity to hear how clients use Watershed and attend workshops. Ordered badges and lanyards, created an attendee catalog, and helped ensure that all materials and supplies were prepared for client workshops.

Franklin, Tn

Wrote and updated website copy, including working with the editorial director and contributing ideas for content, graphics, and overall messaging. Published work included creating multiple updated versions of professional bios for all employees (including shorter version for the company’s website) and writing product blogs that promoted feature releases and product updates.Distilled and transformed client webinars into easy-to-understand case studies and resources that highlighted how clients—such as PwC, Caterpillar, and Verizon—have used Watershed to transform their workforce.Managed Watershed’s Company & Culture blog, which promoted their exemplary culture and employer brand.Created and implemented a social media plan for the company's Instagram account, which dictated what would be posted, frequency of posts. and engagement with followers. Proofread and edited copy for the website, press releases, print materials, and social media.Created custom images in Canva to complement blog posts.Hired from internship to full-time position within three months.