Founder & Ceo
CurrentFashion start-up focused on foldable footwear and accessories.As the founder of Kindred Label, I successfully launched an innovative footwear brand from the ground up, emphasizing unique patented designs and sustainable practices. My strategic approach encompassed everything from product development and supplier partnerships to digital marketing and influencer collaborations, driving the brand towards a distinct position in the competitive fashion industry.• Led the creation and patenting of unique footwear designs, establishing a strong product differentiation in the market.• Developed a comprehensive pricing and margin optimization strategy, ensuring financial sustainability while maintaining ethical standards.• Implemented an effective marketing and branding strategy, leveraging social media and influencer partnerships to maximize brand visibility and engagement.