Cassidy Gray Email and Phone Number

Low-Code App Development, Integrations, Hyperautomation & RPA

Sr. Product Marketing Specialist, App Engine (Feb 2021 - May 2022)Sr. Solutions Marketing Specialist (Feb 2020 - Jan 2021)

At ServiceNow, we're leveraging the Now Platform® to automate every corner of the enterprise. Now on Now is a program that shares our best practices and strategies, how we use our technologies, and stories of our own implementation experiences.

The Now Platform® delivers workflows that connect people, functions, and systems with the platform of platforms for digital business.

BG BrandLab (formally BGM Experiential) is Boston Globe Media's award-winning branded content studio. Through events, installations, storytelling, and more, the studio elevates brands by helping them form long-lasting emotional connections with their consumers.• Collaborated with clients to produce interactive experiences for their marketing campaigns • Managed 260+ Eversource Educational Programs at 75+ schools; oversaw operations and strategic marketing for each program, including the daily operations of BG BrandLab’s award-winning virtual reality-enabled program, Energy Quest™• Launched the first email marketing campaign, resulting in an additional 125+ programs and on-boarding 40+ schools • Maintained Instagram and Facebook accounts: increased user engagement by 29% (IG)

TA for NU's Business of the Entertainment Industry Course. Acclimated and welcomed industry professionals who were brought on campus to speak to the class and higher administration. Researched and presented on the BotEI today.

Worked hands-on in the field with 7 elephants daily to observe and record their behaviors. With this, I performed statistical analysis for ethograms on herd behavior, herd socializing, and sleeping cycles.

As President, I ran weekly e-board meetings for the council (VP, Treasurer, Secretary) and worked with a $3,000 budget to plan and execute 15+ educational, cultural, and recreational programs throughout the year for 450+ residents in 14 properties. I designed the marketing collateral for the events and advertised to students across NU platforms.

Analyzed funding, trends, and events of NYC museums, presenting weekly research to the Board of Development Directors. Additionally, I produced a seasonal portfolio of foundation and corporate prospects, then assisted in grant writing and funding proposals.

Chosen as an executive in PH(Denim). Educated sales associates on new seasonal lines.

Reviewed 10+ film submissions and wrote reviews for the head of marketing, conducted daily research on all media outlets for updates on clientele, and booked hotels, flights, and collected data in preparation for the Cannes Film Festival.