Cassie Ericsson Email & Phone Number

Experienced in both instructional design and e-learning development, I’m responsible for mentoring others on the Digital Learning team, guiding strategy, and pushing the boundaries of our learning solutions into new, creative territory. Current activities include:- Implementing xAPI- Devising alternatives to traditional e-learning through animation, AR/VR, interactive video, and gamification - Creating a design system and style guides for Storyline, Rise, and Vyond- Leveraging my graphic design, user interaction design, and user experience design skills to improve usability and learner outcomes- Heading accessibility endeavors and keeping it front of mind across training teams

Greater Minneapolis-St. Paul Area

At a tech company in the security space, I turn ideas (and storyboards) into innovative digital learning experiences serving both internal employees and our dealer partners.

Greater Minneapolis-St. Paul Area

• Lead Instructional Designer and lead eLearning Developer on several key initiatives• Shifted L&D team from 'order takers' to collaborative performance consultants that grew scope and impact of team• Designed outcome-based trainings for performance improvement (eLearning, ILT, V-ILT) for 800+ end users• Developed eLearning modules that expanded level of interactivity and critical thinking for information-heavy content• Created hands-on team professional development series on instructional design best practices (microlearning, gamification, storytelling, visual communication, UX / UI design principles)

Greater Minneapolis-St. Paul Area

• Freelance and consult with clients across industries to create Instructional Design and eLearning material that solves real business needs and addresses knowledge and performance gaps.• Collaborate with Subject Matter Experts to create and revise content and ensure that courses are instructionally sound.• eLearning: Develop mobile-, micro-, scenario- and game-based learning modules with a high regard for interactivity, course alignment and the user experience.• Presentations: Take your data and communications and apply instructional design techniques to organize the material in visually innovative ways. Make it easier to understand, insightful, and actionable by end users in slide decks and infographics.

Created and led programs in a visual art college’s academic support center. Developed skills with design thinking, graphic design, accessibility and inclusivity.

Bachelor Of Arts - Ba, English, Education - Teaching English As A Second Language

Master Track Certificate, Instructional Design

Graduate level program in Instructional Design