Cassie Doubleday is a Head of Growth @ Reef Chain at Hodder Law Firm. Colleagues describe them as "Cassie brought new life to the Jack Victor brands through her social media strategies and special projects. Her big picture thinking, dedication, and collaborative spirit made her an amazing asset to the the team. I always appreciated her willingness to help, her creativity and above all her professionalism." and "I’ve worked directly with Cassie since May 2021, for Reef.io, which is an infrastructure blockchain project. Cassie’s holds the position of Head of Growth for Reef, which encompasses an extremely wide range of responsibilities including marketing, BD, community management, team management, partnerships and project management. The experience and value Cassie brought to the project quickly became evident, and beneficial for both the company, and people working with her. Cassie has played a fundamental role in the growth and expansion of the Reef project oliver the last 18 months, having directly overseen the launch of a Reef debit card, which created significant hype within the community, and is likely to have been the main highlight from 2022. I’ve personally learnt a lot from Cassie and her experience. Words i would use to describe Cassie’s work ethic are, Motivated, driven, efficient, organised, knowledgeable and clearly hardworking. I would welcome opportunities to work with Cassie further, both within Reef as well as any potential future opportunities."
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Communications ManagerHodder Law Firm Jun 2024 - PresentGlobal - Us Focus -
Head Of Growth & Nft Partnerships @ Sqwid AppReef Nov 2021 - PresentEuropeIndependent contract -
EditorReef May 2021 - Nov 2021 -
CmoRealm.Art May 2021 - Oct 2021EuropeRealm is a mobile-first, play-to-earn, social impact driven Metaverse. Helped set up the first building block of marketing: writing the whitepaper, working with crypto and Web3 marketing agencies, IDO token launch, token contests, AMAs, social media marketing and crypto community management, working with investors, partners, and NFT artists, launching Medium and hiring writing talent + more. -
Freelance Editor And Online Communications StrategistSelf-Employed Sep 2017 - May 2021Europe & UsEditor — Paris & London | Troy Henriksen & Michaël SmithCommunications Assistant / PT Legal Assistant — US | Sasha Hodder, Cryptocurrency lawyerBrand & Social Media Strategist — Canada | Canadian Labour Institute
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Social Media CoordinatorJack Victor Limited Dec 2018 - Jan 2020Montreal, Quebec, CanadaBrands: Jack Victor, Robert Barakett, Ted BakerManaged social budget and social ads. Ran gifting and campaign activations. Worked with influencers and celebrity activations. Maintained high-level and day-to-day social content calendars. Responsible for all social KPIs, social data analysis, and presenting to the executive team. -
Social Media ManagerSsense Nov 2014 - Oct 2016Montreal, Quebec, CanadaBrands: SSENSE, YEEZY, 032c, VETEMENTS, Adidas, Off-White, JACQUEMUS, Jil Sander, Maison Margiela, Fear of God, Loewe, PFW & NYFW + othersResponsible for all things social: budgets, celebrity and designer takeovers, community management strategies and processes, high-level content calendars, reporting and processes. Managed KPIs, social analysis, and presenting to the executive teams plus other departments. -
Content Marketing ManagerVerb Interactive Feb 2014 - Jul 2014Halifax, Nova Scotia, CanadaWrote blog posts for Nassau Paradise Island (NPI) blog. Worked alongside the CEO to manage the NPI account. Coordinated with NPI VP of Marketing and Marketing team for approvals and project management. Wrote creative briefs for various client projects. -
Senior Recruiter, Digital Media Recruiting ManagerRobert Half Sep 2012 - Dec 2013Toronto, Ontario, CanadaRHI's The Creative GroupSuccessfully recruited FEDs, UX, IADs, and Digital PMs, adding over 400 to RHI database. Top sales performer weekly and monthly. Managed 30+ contractors and numerous clients weekly and participated in numerous BD events.
Cassie Doubleday Education Details
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Journalism -
Marrs Discovery District (Toronto)Startup Entrepreneurship -
Public Relations, Advertising, And Applied Communication
Frequently Asked Questions about Cassie Doubleday
What company does Cassie Doubleday work for?
Cassie Doubleday works for Hodder Law Firm
What is Cassie Doubleday's role at the current company?
Cassie Doubleday's current role is Head of Growth @ Reef Chain.
What schools did Cassie Doubleday attend?
Cassie Doubleday attended Concordia University, Marrs Discovery District (Toronto), Mount Saint Vincent University.
Not the Cassie Doubleday you were looking for?
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2gmail.com, tiscali.co.uk
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Catherine Doubleday
Peoria, Il
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