Cassie Kitson Email & Phone Number

Halifax Regional Municipality, Ns, Ca

Lunenburg, Nova Scotia, Canada

Halifax, Nova Scotia, Canada

Halifax, Nova Scotia, Canada

Conducted weekly student and alumni interviews to strategically curate and craft blog articles to engage student and employer audiencesCreated detailed weekly e-newsletter content to meet brand standards and keep students informed and engagedDesigned creative content and graphics for social media platforms, posters, e-banners, and email campaigns to enhance brand presence across campus Enhanced multi-tasking competency when working on creative tasks while being the first point of contact for the university departmentCollected and analyzed the organization’s social media data to compile a simplified report to inform strategic decision making

Nova Scotia, Canada

Halifax, Nova Scotia, Canada

Managed and created content for 24 social media accounts on multiple platforms to promote buildings and the Killam brand across the country while advancing creative writing skills Successfully executed the planning and marketing of the AUS Basketball Championships and USports Final 8 Championships hosted at the Scotiabank Centre Conceptualized ideas from scratch concerning graphic design work for posters, social media posts and larger public initiatives to boost brand aesthetic Collaborated with other co-op students to launch a new waste management program at Quinpool Towers to ultimately improve waste separation and Killam’s environmental impact, upgrade the waste room and reduce charges from providers

Led, trained and coordinated a team of sailing instructors and counsellors to effectively teach and manage campers Facilitated and created programming for 7 different sailing camps over the course of 4 months to achieve a successful Summer camp in all mannersEnhanced problem solving skills when handling customer complaints, camper and instructor matters and technical problems under pressureStrengthened attention to detail and planning skills while creating programming and schedules to ensure problems be kept to a minimum and quickly solved

Created content to promote the shelter, allowing for brand awareness and donationsImproved creativity skills to enhance the shelter’s social media presence and gain a more satisfying pageDeveloped knowledge of social media tools and content to stay in competition with current trendsEstablished the shelter’s TikTok page by exponentially growing the number of followers

Toronto, Ontario, Canada

Enhanced leadership skills to mentor instructors and instructors in training, allowing for a higher level of teaching to all studentsImproved organizational skills by managing groups of children ages 5-15 Coached beginner children on racing with a fleet, establishing a fundamental knowledge for them to become more competitive and skilledFurthered professional communication by teaching an adult women’s sailing group, motivating women in sailing

Gained networking skills by advertising the brand to students and attending events, establishing awareness for the brand in the Dalhousie student communityMotivated other students to join events put on by the brand to sell merchandiseImproved social media knowledge by consistently posting on Instagram to publicize the brand

Oro-Medonte, Ontario, Canada

Developed leadership skills when teaching children ages 2-12Enhanced communication skills when speaking with parents regarding the progress of their children, maintaining recognition of helpful staffMentored and trained new recruits and instructors to develop a more experienced staff of snow pros

Bachelor Of Commerce Co-Op, Marketing

Activities and Societies: Dalhousie Commerce Society, Rowe Women in Business Association, Rowe Marketing Association

Certificate, Art History And Visual Culture

Bachelor Of Science - Bs, Neuroscience

High School Diploma, French Honours Certificate

Activities and Societies: Richview Athletic Council - Organizing school events and sports events