Cassie Sanchez Email & Phone Number

New York, Ny, Us

Seattle, Washington, Us

Copywriting and content writing across the full customer journey. I also:👍Own our style guide and brand voice📝Manage our creative brief process🤖Edit generative-AI weirdness😃Mentor and edit other writers

Seattle, Washington, Us

I led content marketing and copywriting across demand gen, sales enablement, product marketing, and customer marketing. Lots of flexing across audiences, mediums, and goals. Very fun.

I consulted and created as a freelancer, working with many wellness, lifestyle, and HR tech startups as well as more established companies like Qualtrics and Amazon. Outside of my clients' websites, my work has been featured in Business Insider, Chicago Tribune, AOL, Huffington Post, Entrepreneur, TechCrunch, The Chalkboard Mag, MindBodyGreen, Well+Good, and HR.com.PORTFOLIO & MORE: cassieranae.com

Seattle, Washington, Us

I was the writer and content marketer at Mighty AI, a data solutions provider for artificial intelligence projects. I also managed our social media. I did a mix of strategic and tactical work in my role, including:-creating & managing an editorial calendar-setting & fulfilling an SEO strategy-setting & fulfilling a social media strategy-writing all of our B2B content (and a little B2C, too): blogs, emails, newsletters, website pages, product marketing materials, downloadable assets (white papers, ebooks, guides, etc.), and moreThis is pretty much the work I've done in former roles, too, but what's noteworthy here is: artificial intelligence. In 2015! Imagine creating content in this field back then. Gave me a good healthy brain-stretch on the regular. ACCOMPLISHMENTS-got us ranked on the first page of Google for our top 3 keywords in 5 months (as the one and only writer on staff)-ghostwrote articles published on TechCrunch and VentureBeat-co-created an email campaign that landed us a customer that is, ahem, a very big deal (can't name names, but wow)

I was the lead on all things editorial and social media for Crazy Sexy Wellness, the brand behind author, speaker, and wellness activist Kris Carr. I edited all blogs, social media content, newsletters, and more, as well as ghostwrote contributed articles. I also managed social media strategy across all platforms. ACCOMPLISHMENTS-ghostwrote articles published on high-traffic health & wellness sites (The Chalkboard magazine, MindBodyGreen, Well+Good)-learned that...well just read this: http://alternativebadassery.com/dream-job/

California, Us

I managed content marketing and social media marketing for Accelerite, a software startup, and the products division of a much larger global technology company. In addition to defining the overall content and social strategies to map useful and valuable content to personas and buying cycles, I did the tactical stuff as well:-wrote and edited blogs, emails, newsletters, and downloadable assets (white papers, ebooks, guides, etc.)-posted and engaged on social media networks, communities, and forumsI also provided some inbound marketing consultation (sitemap organization, calls-to-action, conversion optimization) for our website redesign.ACCOMPLISHMENTS-somehow managed to write well about IT software with zero prior tech experience, earned praise from internal SMEs and industry thought leaders-put out some fun pieces on an otherwise dry topic (example: "Cloud Providers are the Crappy Spouse in an Unhappy Marriage")-probably other good stuff with impressive numbers that I wish I'd written down

RESPONSIBILITIES-managed 95 high-budget online media campaigns across 5 networks-consulted on and developed digital marketing strategy-conducted competitor and industry research-optimized campaigns continuously-contributed to internal business development initiativesACCOMPLISHMENTS-promoted twice-expanded paid search/PPC advertising from daily average of 8 campaigns to 18-increased online media reach from daily average of 3 countries to 50, and from 1 medium to 3-earned client $17K refund upon careful scrutinization of reporting

Katy, Tx, Us

Project manager, account manager, and consultant for web development and online marketing projectsRESPONSIBILITIES-developed and pitched scopes of work and proposals for new projects-consulted on user experience design and online marketing opportunities-liaised between client and production team to communicate project details and updates-lead weekly project status meetingsACCOMPLISHMENTS-met my now-husband-made some great friends-learned I shouldn't be an account manager

Nashville, Tn, Us

Project manager of web development projectsRESPONSIBILITIES-account-managed all website projects-trained, educated, and supported 12-person sales staff, focusing on both product knowledge and sales strategy-communicated client needs and wants to Operations team; translated Operations team’s recommendations to client-presented—or trained Account Manager to present—proposals to prospective clients-handled select accounts as Account ManagerACCOMPLISHMENTS-promoted from Digital Assistant to Digital Project Manager-tripled web development project sales in 6 months-elected “Above and Beyond” (Employee of the Month) winner

Customer point of contact; team registration coordinator; event staff memberRESPONSIBILITIES-coordinated all pre-event details related to teams and coaches-managed large financial transactions-traveled frequently to various U.S. cities for weekend eventsACCOMPLISHMENTS-made lasting friendships-gained event production experience-learned I shouldn't be an event coordinator