Cassandra Dalton Email & Phone Number

Brisbane, Queensland, AU

Brisbane, Queensland, AU

I manage the marketing and graphic design team for Master Builders Queensland. Our member-centric focus is at the core of strategic planning and decisions, we exist to help members build stronger businesses. Our team manages both B2B and B2C marketing across brand, membership, events, insurance, display villages, training (RTO) business units and more.Our.

Brisbane, Queensland, AU

Marketing strategy and implementation business-wide across various business arms including the membership, brand, events, RTO (Registered Training Organisation), insurance, legal services, political advocacy campaigns, display villages, membership, tech products and more. The role included both high-level strategy and hands-on, end-to-end management from.

Sydney, NSW, AU

Strategic trade marketing communications for The Courier Mail and The Sunday Mail portfolio of print and digital brands for the Queensland advertising sales team.I managed consumer and trade campaign strategies incorporating consumer competitions and promotions that drove reader engagement and advertising revenue including key campaigns such as Cars Guide.

Sydney, NSW, AU

My responsibilities included developing bespoke advertising campaign strategies for broad spectrum of clients ranging from small to large retailers, to major banks, education providers, travel brands, government bodies, mining corporations, health, motoring, property plus more.Advertising campaign strategies utilised a variety of News Corp platforms.

Sydney, NSW, AU

Trade marketing support for The Courier-Mail, The Sunday Mail, Brisbane News, Quest, CareerOne, CarsGuide, Realestate/home and classifieds brands.Marketing collateral, events, sponsorships, edms, campaign planning, promotions, copywriting and trade website updates.

Sydney, NSW, AU

As the National Agency Key Account Manager for Brisbane News magazine, I managed the portfolio of key clients both direct and agency. I developed audience-led, advertising strategies for clients to achieve sales targets and portfolio growth.

Sydney, NSW, AU

I was the Property Advertising Account Manager for News Corp Australia publications in QLD (agency and direct). Through excellent stakeholder management, dedication and strategic planning I managed and grew a portfolio of building and property developer clients with great success.I liaised directly with marketing managers and agency clients and it was in.

Sydney, NSW, AU

I am very honoured to have been a part of the first Graduate program at News Corp Australia (Brisbane). I gained experience in various advertising sales teams including Brisbane News, News Digital Media, Real Estate and Media Insights (market research).

My part-time position while at university was graphic design for web, specialising in small business websites. Website content updates using a CMS program, part-time bookkeeping using MYOB and general administration duties.

Conducted telephone research interviews.Role highlight: I interviewed HR Managers of Australia's top 100 companies of 2003.

Master’S Degree, Marketing

Bachelor Of Design & Communication, (Graphic & Web Design, Advertising & Public Relations)

Workshop In, Digital Marketing Essentials

Certificate In, Creative And Digital Copywriting

Certificate In, Digital Project & Production Management

Certificate In, Integrated Brand Management

Certificate Iv In Business Sales