Cat Guffin Email & Phone Number

• Conceptualized, produced, and edited social media content ensuring cohesive branding and high-quality visuals• Managed and organized extensive photo assets, streamlining access for the team to support ongoing projects and campaigns• Developed and scheduled social media campaigns aligning content strategy with company goals and seasonal trends• Designed visually compelling pitch decks that effectively communicated project proposals, integrating brand elements and key messaging for clear, persuasive presentations• Created eye-catching magazine advertisements, ensuring alignment with SH Built's branding and promoting services to a wider audience, driving engagement and brand recognition

Aspen, Colorado, United States

• Redesigning responsive website for Aspen custom home builder, optimizing user experience and executing using SquareSpace• Lead meetings with multiple stakeholders to present progress and gather feedback• Manage end-to-end design process as the sole UX designer• Produce deliverables such as competitive analysis, sitemap, low-fi wireframes, and prototype

Los Angeles, California, United States

Enthusiastic UX Designer with experience going through all stages of the design process. Passionate about balancing customer and business needs, while communicating effectively.• Currently redesigning the SH Built responsive website• Conduct meetings with clients to understand UX goals, communicate progress, and gather feedback• Execute all stages of the design process from research to prototyping and execution• Iterate designs based on feedback from usability testing

• Captured editorial-style photos for album covers and social media, working with artists such as Fi Sullivan and Forrest Taylor to align visuals with their artistic vision• Directed and executed on-site video and photography shoots for diverse clients, ensuring alignment with creative briefs• Select, review, and edit both video footage and photographs according to storyboards and brand guidelines• Planned, shot, and edited real estate photography for Dahlonega Inn on Main, optimizing visuals for their website and social media

• Captured live concert photography for venues' social media, highlighting the energy of each performance and ensuring comprehensive coverage of all acts• Delivered edited photos and videos by 10 AM the following day to band and venue marketing managers for promotional use• Worked with a range of venues in Austin, Atlanta, and Los Angeles, including Stubb’s Amphitheater (AUS), Emo’s Austin, The Masquerade (ATL), and The Lodge Room (LA)• Provided social media content for bands such as Paul Cauthen, Mt. Joy, King Princess, and Motherfolk

• Developed responsive website tailored for small business, utilizing Figma and Squarespace to ensure an engaging and user friendly online presence• Incorporated feedback from design director and clients, demonstrating adaptability and commitment to meeting stakeholder’s expectations• Conducted thorough primary and secondary research, laying the foundation for informed and strategic decision-making throughout the project

Greater Atlanta Area

•Assisted Global Event Production Lead with administrative, organizational tasks leading up to Milestones in 2022• Worked within a large team to organize and distribute materials for 3000+ participants over a 3-day event• Led EY leadership and external speakers through makeup and on to stage, listening for cues via headset• Demonstrated exceptional written and verbal communication before and during the event• Have worked across three EY events - Milestones, WEOY, and Welcome to EY

Austin, Texas Area

• Analyze projected costs of hospitality list and keep tour within budget• Manage budget day of the show, ensuring all receipts are documented according to LiveNation policy• Guarantee hospitality requirements are met by communicating with tour managers before and day of show• Oversee greenroom organization and maintain inventory of routinely bought items

Austin, Texas Area

• Communicated with the band before the show to advance equipment and hospitality needs• Executed administrative and operational duties, including scheduling third party venue staff, supervising venue maintenance, and training new hires• Compiled reports in cases of safety emergencies • Acted as a liaison between the venue, patrons, and tour during the show• Facilitated venue set up and strike down and oversaw a staff of stagehands

Austin, Texas Area

• Provide customer service by answering emails and replying to Instagram comments• Collect content and write copy for Austin Food + Wine Festival social media• Create an Instagram marketing campaign for Shaky Beats Music Festival• Co-lead for a benefit concert put on by interns- ensure deadlines were being met and information was organized and accessible

Entertainment And Media Studies; Music Business Certificate

Activities and Societies: WUOG: College Radio The Hedge Trimmer Humor Magazine

Certificate Program, Ux Design