Catalin Mihai

Catalin Mihai Email and Phone Number

Head of Marketing - North Eastern Europe @ Gewiss Romania
Bucharest, Bucharest, RO
Catalin Mihai's Location
Romania, Romania
About Catalin Mihai

Experienced Trade Marketing Manager with a solid background in Consumer Goods industry.

Catalin Mihai's Current Company Details
Gewiss Romania

Gewiss Romania

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Head of Marketing - North Eastern Europe
Bucharest, Bucharest, RO
Website:
gewiss.com
Employees:
1258
Catalin Mihai Work Experience Details
  • Gewiss Romania
    Head Of Marketing - North Eastern Europe
    Gewiss Romania
    Bucharest, Bucharest, Ro
  • Signify
    Trade Marketing Manager
    Signify Jan 2019 - Present
    Bucharest, Romania
    Responsible for Professional Trade Channel in South District CEE (Romania, Croatia, Slovenia, Bosnia-Herzegovina, Serbia, Macedonia, Montenegro, Kosovo, Bulgaria, Moldova and Albania)Main responsibilities:- Define and implement the Marketing activity plan for district South in CEE.- Design trade promotional strategy, aiming for sustainable and profitable growth. - Coordinate new product launches, develop pricing strategy and Route to Market strategy
  • L'Oréal
    Senior Category Manager Consumer Products Division
    L'Oréal Feb 2017 - Jan 2019
    Romania
    Main responsibilities:- Create and develop long-term strategy for Hair Care, Hair Color, Face Care and Deo categories.- Identify category opportunities and implement specific projects to drive category growth. - Analyse shopper behaviour and build recommendations based on shopping trends. - Optimize price and product availability to maximise revenue growth.
  • Unilever
    Trade Marketing Manager Baking, Cooking And Spreads Category - Central&Eastern Europe
    Unilever Oct 2015 - Feb 2017
    Coordinate CEE Trade Marketing teams (Poland&Baltics, Czech Republic&Slovakia, Hungary&Slovenia, Romania&Bulgaria) in order to execute and deliver the Operational Business Plan.
  • Unilever
    Customer Marketing Foods Category - South Central Europe
    Unilever Apr 2011 - Sep 2015
    Develop and deliver the Operational Business Plan for Romania, Bulgaria, Serbia, Moldova, Macedonia, Kosovo and Albania, together with Brand/Category Teams and Account Management Team.
  • Unilever
    Key Account Manager Jr. Foods Category - Supermarkets&Hypermarkets Channels
    Unilever Jan 2007 - Apr 2011
    Develop the Foods business for Supermarkets and Hypermarkets channels in Romania, within the company strategy and targets assigned.
  • Unilever
    Key Account Manager Jr. Personal Care Category - Cash&Carry Channel
    Unilever Sep 2005 - Dec 2006
    Develop the Personal Care business for Cash&Carry channel in Romania, within the company strategy and targets assigned.
  • Unilever
    Financial Sales Executive - International Key Accounts
    Unilever Mar 2004 - Aug 2005
    Identify and solve the overdue issues for all International Key Accounts in Romania.
  • Unilever
    Accounts Receivable Clerk
    Unilever Jun 2002 - Mar 2004
    Romania
    Record Bank statements, perform compensations and monthly reconciliations for all International Key Accounts in Romania.

Catalin Mihai Education Details

Frequently Asked Questions about Catalin Mihai

What company does Catalin Mihai work for?

Catalin Mihai works for Gewiss Romania

What is Catalin Mihai's role at the current company?

Catalin Mihai's current role is Head of Marketing - North Eastern Europe.

What schools did Catalin Mihai attend?

Catalin Mihai attended Romanian-American University, Bucharest.

Who are Catalin Mihai's colleagues?

Catalin Mihai's colleagues are Hazem Al-Khatib, Silviu Craciun, Carmine Ruggiero, Luca Paolino, Stefania Nembrini, Gaetano Naselli, Valérie Ferrand.

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