Catalina Biro Email & Phone Number

Bucharest, Romania

Client relationship and project managementPlan and coordinate agency resources for successful development of marketing communication projectsPromote the expansion of business with current or potential clientsSupervise Account team and provide appropriate directionDevelope integrated advertising campaigns, from strategy and campaign planning to implementationMain clients: Ciucas, Leroy Merlin, Apa Nova Bucuresti, Pepco Romania

Bucharest, Bucharest, Romania

Client relationship and project managementPlan and coordinate agency resources for successful development of marketing communication projectsPromote the expansion of business with current or potential clientsSupervise Account team and provide appropriate directionDevelope integrated advertising campaigns, from strategy and campaign planning to implementationMain clients: Pepsi, Altex, Leroy Merlin

Bucharest, Romania

Client relationship and project managementPlan and coordinate agency resources for successful development of marketing communication projectsSupport the Account Planner in writing creative briefs and directing the strategic development of creative workPromote the expansion of business with current or potential clientsContract negotiationsPrepare periodically financial forecasts to meet agency’s profit goalsSupervise Account team and provide appropriate directionDeveloped integrated advertising campaigns, from strategy andcampaign planning to implementation:Meda - launch campaign for cold cuts specialties and launch campaign for salamiSilva – repositioning campaign and “Surprinde Esenta” communication for 2018Gambrinus – repositioning campaignBiofarm - repositioning campaign for Bixtonim and CavitMain clients: Heineken (Silva, Gambrinus), Radio Guerrilla, Meda, Shopping City Timisoara, Ferrero Rocher (Kinder), Biofarm, Jerry's Pizza, Anonimul IFF, Rewe Group, Boromir, Olympia

Bucharest, Romania

Responsibilities: Client relationship and project managementPlan and coordinate agency resources allocated for successful development and executions of marketing communication projects; lead project planning and executionSupervise Account Executive on daily project managementIncrease volume business - new business, pitching new clientsCoordinate and report on client budget Developed integrated advertising campaigns, from strategy and campaign planning to implementation: Selgros repositioning campaign, Radio Guerrilla antirudeness atlas 2.0, Penny Market’s own private label launch, opening campaign for latest XXL Mega Discount concept store, Tazovsky's repositioning campaign, Mototol launch campaign, J&B Party for History platformResponsible for: Selgros, Radio Guerrilla, Sandoz, Carpatica Asig, Rewe (Penny Market, XXL Mega Discount), Tazovsky, J&B, Mototol, AdePlast

Responsibilities: Client relationship and project managementPlan and coordinate agency resources allocated for successful development and executions of marketing communication projects; lead project planning and executionSupervise Account Executive on daily project managementIncrease volume business - new business, pitching new clientsCoordinate and report on client budget Developed integrated advertising campaigns, from strategy and campaign planning to implementation: Mondelez National consumer promotion (cross-category „Biscuits festival”and TUC promotion „Do what you want), Redd’s Fest Week (series of events dedicated to ladies, including also flash mobs and viral movies)Responsible for: Fashion House, Mondelez (TUC, Oreo, Milka Biscuits), Ursus Breweries (Redd’s), SCA Hygiene(Zewa)

Responsibilities: Client relationship and project managementPlan and coordinate agency resources allocated for successful development and executions of marketing communication projects; lead project planning and executionSupervise Account Executive on daily project managementCoordinate and report on client budgetMonitoring competition: Trends, Industry analysis, communication strategiesDeveloped integrated advertising campaigns, from strategy and campaign planning to implementation: new communication platform for Redd’s, national consumer promotions for Beiersdorf brands (NIVEA Hair care, NIVEA FOR MEN), presence at medical events and consumers trades for NIVEA Baby and Eucerin, national project in Romanian maternities for NIVEA BabyResponsible for: Beiersdorf (NIVEA For Men, Baby, Hair care, Deo, Bath care), Ursus Breweries (Redd’s), Fashion House, SCJ (Raid, Duck, Pronto, Glade, Autan, Raid), Kraft (TUC, Oreo), SCA Hygiene (Zewa)

Accomplishments:-Coordination of successful launches and events: Volkswagen Touareg and Volkswagen Crafter launch, both in 2007-involved in different projects such as Touareg Experience for Porsche Bucuresti Nord, promotions for Volskwagen