maquiactive.com

• Full time student in graduate program that concentrates in forming analytical communicators with storytelling know-how and keen public speaking skills who are able to identify audiences and speak to them according to their characteristics. The art of persuasion and team work dynamics are also key focuses of this program. • Have analyzed segmentation and targeting strategies of brands such as RayBan, Activia, Kmart, and services like Open Table. • Delivered pro bono consulting for River Keeper Organization in the city of New York.

Maqui is an activewear brand that inspires and empowers women to live an active, healthy lifestyle no matter how hard it may seem. We create pieces with ideal fits, fashion forward designs and comfortable fabrics to make sure you feel strong and beautiful at the gym and on the streets.- Used social media such as Instagram, Facebook and SnapChat to create brand awareness and product promotion- Generated brand image by sponsoring events such as athletic marathons, by participating in fairs such as ColombiaModa and PlataformaK, and by partnering with gyms around the country- Actively planned events such as trunk shows and bazaars, usually at the beginning and end of each collection to maintain customers engagedwww.maquisw.com

- Conducted daily monitoring to keep employees abreast of the local and international economy, as well as the influxes of the world indexes. - Analyzed candle charts in Bloomberg and related them to economic events taking place at the moment- Assisted the Junior Analysts in preparing presentations on the COLCAP index.