Catalin Ionescu Email & Phone Number

Romania

Banking

Responsible to shape the product vision, roadmap and product development during the hyper-growth stage of the company for:- Embedded finance- Open Banking- Payments- Online and Mobile banking & PFM/BFM- Marketplace and micro trade financing

Bucharest, Romania

- Manage overall IT Business program- Directly lead 2 streams: - Product Ownership - Functional Analysisin digital process transformation Operational CRM (Microsoft Dynamics) for all legal entities.Complex portfolio analysis, propensity to buy and automatic account planning. Sells and administrative campaign management distribution.People management and resources.Release planning, process optimization, scope definition and breakdown in work packages, technical functional solution definition.Risk management, stakeholder engagement and C level decision and reporting.Responsible for Adoption and Engagement business sub-stream - in-class initial training of 1200 users and quarterly on the field and online delivery of trainings to ensure user adoption of new technology and level-up sales force skills.

Bucharest, Romania

Advocate, define strategy, scope and approve (business case elaboration) the internal digitalization of the bank's Sales operations and processes for legal entities

In charge with product management and product marketing for Internet banking, Mobile banking, Web portals, eCommerce, SMS and E-mail notifications

- Coordinating actions and efforts which impact the internet and mobile banking services in all matters: customer needs and requirements, product design, channel profitability, operational flows and network KPIs, error and related incidents handling, product marketing and product content management, increase usage campaigns;- Working with various transversal teams to scope, specify, build, test and deliver online and mobile developments within large web based applications;- New multichannel businesses development;- Analizing and building business cases and pricing scenarios for new products;- Handling reports and complex analysis

AlphaCube ProjectChange Management divisionInternet Banking implementation- Elaborating the new requirement specifications and operational process definition- Involvement in parametrization of the core banking system and integration with the internet banking application;- Preliminary tests of the application and bug reporting;- Documents preparation for MCIS Certification of the Internet Banking;- Permanent colaboration and communication with the development and the implementation teams involved in the project: Alpha Bank Greece, ORACLE, IBM;- Responsible for the data migration to the new application for all existing customers;

Internet Banking DepartmentAlternative Channels Division- Corporate and retail customer support;- Relationship management for corporate customers - internet banking intergration with ERP systems as well as application support;- Performing user acceptance tests;- Comparative analysis over the Romanian Internet Banking market;- Permanent communication over the network;

Customer representative for America Online (AOL) US clients

Master'S Degree, Information Engineering

Bachelor'S Degree, Electronics, Bachelor Degree - Information Engineering