Cata Potes is a Product Development | Strategy | Innovation at ZENB. They possess expertise in luxury goods, retail, fragrance, sales, marketing and 30 more skills. They is proficient in French. Colleagues describe them as "I am working on a startup and asked Cata to help with the marketing. Cata very quickly was able to provide creative and innovative ideas to start working on. Startups can require both outside-the-box thinking as well as grounded time-proven methods for getting the message out. Cata was able to provide both. Having the ability to be able to think in both the startup world as well as the traditional marketing world is rare and valuable. Any future collaborator would be wise to take advantage of her talents and skill set." and "I met Cata in our MBA Program at IE Business School and have had the pleasure of working with her on multiple projects. Cata has a keen attention to detail with the capacity to see the bigger picture. I am most impressed by her balance of creativity and her ability to use data to drive her decision making. As a team member or leader, Cata would be an asset to any organization."