Catarina Neves

Catarina Neves Email and Phone Number

Marketing Communications Manager @ BPI Vida e Pensões
Lisbon, Portugal
Catarina Neves's Location
Lisboa, Lisbon, Portugal, Portugal
Catarina Neves's Contact Details

Catarina Neves personal email

About Catarina Neves

I am a communications and marketing enthusiast! My professional journey has been a mosaic of challenges, growth, and impactful moments that fuel my drive to learn. I have 16 years of professional experience that started off by working on digital performance campaigns and led me to project management. In the last 5 years, I worked in project management solutions (auto simulator), performance campaigns (search & re-targeting), digital campaigns, social media, and communication projects. In all of them, I participated in the construction, implementation, and monitoring to help deliver the best outcome to our clients (both internal and external). One of my responsibilities is also to manage the relationships between our stakeholders, project sponsors and clients. Currently, I am part of the Branding & Communications Marketing Team at Fidelidade Companhia de Seguros, S.A., a company that offers life and non-life insurance products and services in Portugal and internationally. I’ve been working to build the social media strategy for the company on Facebook, Instagram and LinkedIN for 4 years and I am also responsible for the project management of the App Fidelidade Drive.

Catarina Neves's Current Company Details
BPI Vida e Pensões

Bpi Vida E Pensões

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Marketing Communications Manager
Lisbon, Portugal
Employees:
81
Catarina Neves Work Experience Details
  • Bpi Vida E Pensões
    Marketing Communications Manager
    Bpi Vida E Pensões
    Lisbon, Portugal
  • Fidelidade
    Marketing And Communications Project Manager | Branding & Communication
    Fidelidade Mar 2022 - Present
    Lisbon, Portugal
    Planning 360º marketing campaigns, involving various marketing channels to reach and engage with our target audience. Define relevant and measurable objectives for the campaign such as increasing brand awareness, driving sales and app installs or lauching new features.Work closely with our creative and media agencies, project sponsors, stakeholders and internal clients.Implementing and monitoring the campaigns.
  • Fidelidade
    Social Media Marketing Manager | Branding & Communication
    Fidelidade Dec 2019 - Present
    Lisbon Area, Portugal
    Develop a comprehensive social media strategy aligned with overall marketing and business goals. Identify target audiences and determine the most effective platforms to reach them.Track and analyze key performance indicators (KPIs) to measure the success of social media efforts. Stay informed about industry trends and changes in social media algorithms. Implement best practices and explore new features on social platforms.Collaborate with other marketing teams, designers, and copywriters to ensure cohesive brand messaging.Coordinate with customer support teams to provide timely and helpful responses.Continuously adapt strategies based on performance metrics and changes in the social media landscape.Manage the relationship with our clients (internal and external) and with our social media agency.
  • Fidelidade
    Digital Marketing Manager | Branding & Communication
    Fidelidade Mar 2021 - Feb 2022
    Lisbon Metropolitan Area
    Planning and follow-up of digital media campaigns for Fidelidade and Multicare. Manage the relationship with our internal clients and with our media agency.
  • Fidelidade
    Digital Marketing Manager & Project Owner | Omnichannel
    Fidelidade Jun 2018 - Nov 2019
    Lisbon Area, Portugal
    Planning, implementing and monitoring Search, Retargeting and Waze campaigns, SEO strategy and analysing data from both Fidelidade's websites (Fidelidade and Multicare) using Google Analytics.Project Owner for the Auto Simulator project at fidelidade.pt.
  • Worten Portugal
    E-Commerce & Digital Marketing Manager
    Worten Portugal Apr 2016 - May 2018
    Lisbon Area, Portugal
    Planning, implementing and monitoring display campaigns in Google and other publishers. Working with affiliates like Kwanko and comparison Shopping engines like Kuanto Kusta.
  • Reprise Digital
    Account Manager
    Reprise Digital Jul 2013 - Apr 2016
    Lisbon Area, Portugal
    Accounting, planning and managing SEM and Social Media campaigns (from Strategy to Setup, Optimization and Reporting) for clients such as Salsa, LIDL and Unilever. Worked with platforms such as Google Adwords, Facebook Power Editor and Twitter Ads.
  • Omnicom Media Group
    Search Executive
    Omnicom Media Group Mar 2011 - Jun 2013
    Lisbon Area, Portugal
    Accounting, planning and managing SEM campaigns (from Strategy to Setup, Optimization and Reporting) for clients such as Beiersdorf and Nissan. Worked with platforms such as Doubleclick for Search and Kenshoo. Also responsible for accounting, planning and managing Social Media Marketing campaigns (from Strategy to Setup, Optimization and Reporting) and managing brand/ company profiles on Facebook (Community Manager) for Beiersdorf.Worked with platforms such as Buddy Media and Shortstack.
  • Search Marketing | A Groupm Company
    Search Executive
    Search Marketing | A Groupm Company Jul 2008 - Mar 2011
    Lisbon Area, Portugal
    Planning and executing SEM campaigns for clients such as IKEA, Mercedes-Benz and Procter & Gamble.

Catarina Neves Skills

Google Adwords Ppc Online Marketing Digital Strategy Social Media Marketing Online Advertising Sem Display Advertising Ppc Bid Management Digital Marketing Seo Google Analytics Digital Media Web Analytics Marketing Online Media Buying Social Media Web Marketing Analytics Pay Per Click Search Engine Marketing Kenshoo

Catarina Neves Education Details

Frequently Asked Questions about Catarina Neves

What company does Catarina Neves work for?

Catarina Neves works for Bpi Vida E Pensões

What is Catarina Neves's role at the current company?

Catarina Neves's current role is Marketing Communications Manager.

What is Catarina Neves's email address?

Catarina Neves's email address is lu****@****ail.com

What schools did Catarina Neves attend?

Catarina Neves attended Escola Superior De Comunicação Social.

What skills is Catarina Neves known for?

Catarina Neves has skills like Google Adwords, Ppc, Online Marketing, Digital Strategy, Social Media Marketing, Online Advertising, Sem, Display Advertising, Ppc Bid Management, Digital Marketing, Seo, Google Analytics.

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