• Grew businesses through highly-optimized landing pages and data-driven paid social media ads• Designed and optimized sales funnels, drafted campaign strategies, produced landing pages and ads• Managed and A/B tested social media ad campaigns• Wrote compelling email marketing campaign copy, website copy, blog articles, and more

• Worked closely with digital marketers to develop creative strategies for paid social media advertising for a diverse client base, including Acorns, Just Food for Dogs, Winc, Thrive Market and more• Led daily brainstorms and managed a small team including a designer, animator, writer, andphotographer• Oversaw entire creative process and quality control for branding• Wrote copy for and designed high-converting landing pages• Wrote scripts for and produced high-performing Facebook and Instagram video ads• Worked closely with co-founders to structure and grow the creative department

• Created Facebook ads from conception to completion, reporting directly to the founders• Managed Facebook ads and exceeded aggressive CAC goals• Wrote email campaigns, landing pages, blog articles, and copy for the UX• Collaborated with designers to craft copy needs for the product and marketing needs• Wrote and produced a funny, branded video featuring Instagram influencer Baddie Winkle in addition to other viral videos, one of which gained over 4 million views

• Pitched concepts to writing team and completed projects as head writer or collaborated with co-writers to produce fresh, original comedic scripts for the PITtv YouTube channel.• Wrote and performed comedic scripts with one of my two independent sketch groups at regular, self-produced shows to sold-out audiences at the PIT and other theaters around NYC.• Facilitated pitch meetings with group; developed sketches collaboratively and independently.

• Assigned stories to writers in NYC area and tracked progress of articles for the October issue. • Edited all submissions for the first printed publication about the food truck community

• Developed, executed, and managed social media strategy to promote Warren Adler as a brand; acted as a communication liaison between Warren Adler and fans and managed contests. • Organized metadata for eBooks to boost exposure on Amazon, Google, Goodreads and others.• Created a digital archive for contracts, personal files, and other documents to manage rights for 32 published novels and short story collections, and two movie adaptations. • Edited author's twice-weekly article submissions to The Huffington Post.

• Wrote feature stories, concert reviews, news stories, and news briefs.• Conducted interviews and original research for stories; verified facts to ensure accuracy.• Attended community meetings representing the news editor to assist with accurate portrayal of the progression of events, understand and transcribe neighborhood issues, and glean relevant quotations.

• Contributed content by reading and rating submissions varying from poetry to critical analysis and reported to Editor in Chief in a timely manner.• Tackled up to 75+ pages of submissions a week while juggling a challenging course load.

• Created the mission, content, and physicality of WORD with co founders.• Communicated with multiple departments to create consistency.• Wrote feature articles concerning the vast discrepancy in living conditions of community members, alternative health care options offered by a new community business and the intricacies of a campus subculture. • Brainstormed content while guiding and editing submissions from staff writers.

• Created content by writing product descriptions and reviews for clients of SurfMyAds.com. • Identified the targeted consumer before writing product recommendations.• Brainstormed innovative approaches for improvement of site with Editor in Chief and staff in board meetings.

• Wrote feature stories, photographed and filmed baseball, lacrosse, and basketball games.• Researched game times and organized a calendar to schedule other reporters.• Interviewed coaches and outstanding athletes, on and off camera.