Cathy Edison

Cathy Edison Email and Phone Number

Managing Director at HDM | VP of Membership WCA | Increasing Brand Awareness and LeadGrowth for #B2B Software and Service Brands | #WMBE for #B2G Companies to Deploy Successful Government Projects @ Women Communicators of Austin
Cathy Edison's Location
Austin, Texas Metropolitan Area, United States, United States
Cathy Edison's Contact Details
About Cathy Edison

As the Managing Director at Hot Dog Marketing, I lead a team of creative professionals who deliver customized B2G and B2B brand and marketing strategies for clients in the SAAS, Finance, and Professional Services industries. With over 12 years of experience in marketing by way of strategy, content creation, writing, and editing, I have developed a keen eye for crafting engaging and effective messages that resonate with diverse audiences and drive results.I am passionate about learning and staying ahead of the curve in the ever-changing digital marketing space.I use my skills and knowledge to optimize websites, blogs, and social media channels for our clients, as well as to mentor and empower my team members. My goal is to help our clients grow their businesses, and to help our agency continue to lead as a community driver toward their success.

Cathy Edison's Current Company Details
Women Communicators of Austin

Women Communicators Of Austin

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Managing Director at HDM | VP of Membership WCA | Increasing Brand Awareness and LeadGrowth for #B2B Software and Service Brands | #WMBE for #B2G Companies to Deploy Successful Government Projects
Cathy Edison Work Experience Details
  • Women Communicators Of Austin
    Vice President Of Membership
    Women Communicators Of Austin Jun 2024 - Present
    Austin, Tx, Us
    As the Vice President of Membership for Women Communicators of Austin, I lead efforts to recruit, engage, and retain our diverse community of members. I focus on developing strategies that drive membership growth, enhance member benefits, and ensure meaningful experiences for our members. By collaborating with the board and utilizing data-driven insights, I help strengthen the value of membership, foster networking opportunities, and support the professional development of women in the communication field. My goal is to create a welcoming, supportive environment that empowers our members to thrive.
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  • Hot Dog Marketing, Llc
    Managing Director/Marketing Director At Hot Dog Marketing
    Hot Dog Marketing, Llc Aug 2016 - Present
    Round Rock, Texas, Us
    As Managing Director, I oversee Hot Dog Marketing's marketing and operations. I also work with our team on processes, procedures, and creative ideation to ensure our clients' success.As Marketing Director, I focus on strategic client work and set our clients and team up for successful marketing planning and campaign execution. I oversee the marketing team from social media to lead gen and automation and contribute to the digital marketing department of Hot Dog Marketing, which is made up of social media marketing, email marketing, blogging, SEM, and SEO efforts. I work closely with my team to create engaging and activity generating content for our clients with strategy and targeting specific to their small to mid-sized business and startup needs.
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  • Hot Dog Marketing, Llc
    Social Media Specialist, Content Marketer And Sem Coordinator
    Hot Dog Marketing, Llc Oct 2015 - Jul 2016
    Round Rock, Texas, Us
    • Created engaging social media posts and curated branded campaigns for small businesses, fostering community growth and brand loyalty.• Developed demographically targeted social media ads that increased user interaction and brand awareness.• Assisted in SEM account setup and management, optimizing ad strategies for client services.• Launched paid social media advertising programs for clients. • Enhanced SEO program and launched Google Ads program.
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  • Screen Invasion
    Contributing Editor/Writer
    Screen Invasion Dec 2011 - Mar 2017
    • Led festival coverage including screenings, panels, interviews, and red carpet events, showcasing industry knowledge and networking skills.• Wrote engaging film and television reviews, celebrity interviews, and editorial pieces, demonstrating strong writing and storytelling abilities.• Managed social media platforms, engaging with readers and fans, and contributing to live streaming chat sessions during screenings, showcasing strong communication skills.
  • Estes Audiology Hearing Centers
    Marketing Manager
    Estes Audiology Hearing Centers Oct 2012 - Oct 2015
    New Braunfels, Texas, Us
    • Originated and managed all digital media and advertising efforts, driving the company's social media presence to industry leadership.• Oversaw SEM and SEO efforts, increasing online visibility and lead generation.• Managed a six-figure marketing budget, including CoOp funds and contract negotiations, optimizing marketing ROI.• Coordinated and wrote blog posts, social media content, and public relations releases, enhancing brand visibility and engagement.• Established Estes Audiology as a marketing leader in the audiology community and took part in innovative collaboration with international product manufacturers to help them hone in on targets and tactics for their clinics.
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Cathy Edison Skills

Social Media Blogging Advertising Social Media Marketing Digital Marketing Social Networking Creative Writing Writing Editing Marketing Strategy Facebook Public Speaking Email Marketing Microsoft Office Seo Online Marketing Twitter Customer Service Interviews Outlook Teamwork Content Marketing Linkedin Website Updating Sem Word Excel Youtube Adobe Creative Suite Problem Solving Online Content Creation Custom Content Creation Healthcare Marketing Constant Contact Mailchimp Websites Hubspot Brand Awareness Google Analytics Content Strategy Copywriting Digital Media Event Planning Television Photoshop Public Relations Newsletters Fundraising Indesign Web Design Graphic Design Customer Relations Coordination Budgeting Illustrator Surveymonkey

Cathy Edison Education Details

  • Texas State University
    Texas State University
  • Austin Community College
    Austin Community College

Frequently Asked Questions about Cathy Edison

What company does Cathy Edison work for?

Cathy Edison works for Women Communicators Of Austin

What is Cathy Edison's role at the current company?

Cathy Edison's current role is Managing Director at HDM | VP of Membership WCA | Increasing Brand Awareness and LeadGrowth for #B2B Software and Service Brands | #WMBE for #B2G Companies to Deploy Successful Government Projects.

What is Cathy Edison's email address?

Cathy Edison's email address is ca****@****gpr.com

What is Cathy Edison's direct phone number?

Cathy Edison's direct phone number is +151236*****

What schools did Cathy Edison attend?

Cathy Edison attended Texas State University, Austin Community College.

What are some of Cathy Edison's interests?

Cathy Edison has interest in Writing, Health, Children, Environment, Education, Photography, Being Creative In A Myriad Of Ways, Learning From The Experience Of Others, Developing Existing Ideas, Sharing My Experience And Expertise.

What skills is Cathy Edison known for?

Cathy Edison has skills like Social Media, Blogging, Advertising, Social Media Marketing, Digital Marketing, Social Networking, Creative Writing, Writing, Editing, Marketing Strategy, Facebook, Public Speaking.

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