Catherin Vargas

Catherin Vargas Email and Phone Number

Chief Executive Officer @ Sunrise Care Homes, Inc.
Scottsdale, AZ, US
Catherin Vargas's Location
Glendale, Arizona, United States, United States
Catherin Vargas's Contact Details

Catherin Vargas personal email

n/a
About Catherin Vargas

Fast learning and flexible professional with over 10 years of both marketing and sales experience in healthcare, focused on business development, including new market expansions and revenue diversification. In my current role at BCBSAZ I excel at multitasking and managing multiple projects concurrently. I have strong attention to detail, problem-solving, resourcefulness, situational leadership and follow-through. Special expertise in depicting and messaging to the Hispanic market and managing business translations. Experienced in email automation, event planning, digital marketing, web content management, TV spokesperson, vendor negotiation, fulfillment distribution, CRM reporting, creative development, and more.Established a new and improved translation process, which included the launch of a new translation tracking portal which enables employees to submit and track their own request through a vendor. As a result of this and an adjustment to the Summary of Benefits templates, translation costs were decreased more than 50% YOY and the process was decentralized opening up marketing workforce to improve overall productivity.

Catherin Vargas's Current Company Details
Sunrise Care Homes, Inc.

Sunrise Care Homes, Inc.

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Chief Executive Officer
Scottsdale, AZ, US
Website:
sunrisehomefacilities.com
Employees:
23
Catherin Vargas Work Experience Details
  • Sunrise Care Homes, Inc.
    Chief Executive Officer
    Sunrise Care Homes, Inc.
    Scottsdale, Az, Us
    View
  • Sunrise Care Homes, Inc.
    Chief Executive Officer
    Sunrise Care Homes, Inc. Oct 2023 - Present
    Scottsdale, Arizona, United States
    Since 2000 Sunrise Care Homes is the perfect destination for families in search of a safe, beautiful home for their loved ones.
    View
  • Blue Cross Blue Shield Of Arizona
    Sr Mgr- Fep Sales, Quality, & Plan Incentive Performance
    Blue Cross Blue Shield Of Arizona Jan 2023 - Oct 2023
    View
  • Blue Cross Blue Shield Of Arizona
    Fep Manager, Quality Improvement, Sales
    Blue Cross Blue Shield Of Arizona Apr 2021 - May 2023
    View
  • Blue Cross Blue Shield Of Arizona
    Fep Manager, Marketing And Field Service
    Blue Cross Blue Shield Of Arizona Aug 2017 - Apr 2021
    Phoenix, Arizona
    View
  • Blue Cross Blue Shield Of Arizona
    Marketing Specialist
    Blue Cross Blue Shield Of Arizona Apr 2014 - Jul 2017
    Phoenix, Az
    Responsibilities:Support BCBSAZ marketing initiatives and goals for the multiple lines of business by developing or aiding messaging, creative development, new product roll-out, legal collaboration, reporting and other campaign executions to attract and convert new members. Accomplishments:• Initiated and launched a new and modern ancillary e-commerce engine allowing brokers to solicit multiple insurance products to their individual and group prospects through a easy-to-use custom online web tool. *Link below.• Constructed a new state-of-the-art online marketing tactic called a “DigiMag” giving consumers a realistic magazine feel while searching or shopping online. The publication received over 35,000 visitations and received company-wide recognition. **Link below.• Developed and led a new and contemporary street teams marketing initiative through a partnership with Chicanos Por La Causa. Through this effort 3,500 impressions and 14 sales appointments were made helping boost sales goals and brand advocacy.Awards:• Cultivated and developed content for a new education campaign which later won a Spectrum Award for the 2015 Get In Integrated Education campaign. ***Link below.• Developed and launched a new Hispanic marketing campaign – Vive al Máximo - recognized by the State of Arizona American Marketing Association Spectrum awards.
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  • Blue Cross Blue Shield Of Arizona
    Senior Inside Sales Representative
    Blue Cross Blue Shield Of Arizona May 2008 - Apr 2014
    Phoenix, Arizona
    Responsibilities:Work with prospective customers using various lead generating methods and performing an average of 70 calls a day. Work closely with marketing to improve productivity and effectiveness in both departments and assisting with Hispanic marketing techniques and translations.Accomplishments:• Won the "Inside Sales Rep of the month” continuous times for highest sales performance. • In 2012 received an Individual Exceptional Performance Bonus signed by VP of Sales for achieving highest % of goal for 2011 in spite of taking full maternity leave. • Chosen to Participate in a RPI (Rapid Improvement Process) in 2011 to improve inside sale department productivity. As a result I assisted in coaching my pears and doing QA monitoring. We were able to increase team productivity by 30%. • Represented BCBSAZ in multiple events throughout Maricopa County.• Selected by marketing to delegate on behalf of BCBSAZ on Univision and Telemundo doing Spanish-language interviews about Healthcare Reform during Open Enrollment. *Link below.
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  • Benefit Protect
    Inside Sales Representative
    Benefit Protect Aug 2005 - Nov 2007
    Phoenix, Az
    Top sales performer for successful broker here in AZ. Inbound/Outbound Phone Sales; Selling individual health insurance products through Aetna, Humana, United Health Care and Assurant.
    View

Catherin Vargas Skills

Account Management Strategic Planning Health Insurance Team Building Leadership Marketing Customer Service Marketing Strategy Business Development Management Sales Insurance

Catherin Vargas Education Details

  • Hs
    Hs
    High School

Frequently Asked Questions about Catherin Vargas

What company does Catherin Vargas work for?

Catherin Vargas works for Sunrise Care Homes, Inc.

What is Catherin Vargas's role at the current company?

Catherin Vargas's current role is Chief Executive Officer.

What is Catherin Vargas's email address?

Catherin Vargas's email address is ca****@****lue.com

What schools did Catherin Vargas attend?

Catherin Vargas attended Hs.

What are some of Catherin Vargas's interests?

Catherin Vargas has interest in Social Services, Children, Civil Rights And Social Action, Education, Health.

What skills is Catherin Vargas known for?

Catherin Vargas has skills like Account Management, Strategic Planning, Health Insurance, Team Building, Leadership, Marketing, Customer Service, Marketing Strategy, Business Development, Management, Sales, Insurance.

Who are Catherin Vargas's colleagues?

Catherin Vargas's colleagues are Dominique Mclaughlin, Temmy Bakayz, Analleli Carrillo, The Burton Family Burton, Tracy Carrington, Shannon Morgan, Michelle O' Connell.

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