Co-Founder & Ceo
CurrentCareste is the new American luxury brand offering on-demand luxury clothing crafted from the finest luxury materials, designed by women, for women. We are committed to sustainability by eliminating waste and our use of 100% natural fabrics as well as our circular returns process.I founded Careste in 2018 to help navigate the fashion industry away from the fast fashion trend and to demonstrate that the fashion industry could be sustainable, zero waste, and profitable. I bootstrapped the company with my business partner Elizabeth (Co-founder and Chief Creative Officer), and we’ve continued to see 100% growth YoY in sales. As CEO, my primary role is to provide the executive leadership, and ensure that our strategic direction and resources are in support of our cutting-edge innovation and executing our long-term vision to bring an end to fashion waste.By making luxury clothing on-demand, Careste eliminates the excess time, costs, and materials traditionally used in the manufacturing of and storing mass-produced products.Finally, in my role, I oversee all aspects of the business, from ensuring the implementation of sustainable practices to fostering a culture of creativity and innovation in the luxury clothing industry. I work hand in hand with my Co-Founder Elizabeth to ensure our shared creative vision is met across numerous stakeholders including our vendors, suppliers, influencers, and partners at all levels.