Hello! I’m Cathi, a passionate beauty marketer with over 15 years experience. Throughout my seasoned career, I have a proven track record of elevating beauty and lifestyle brands through innovative strategies and compelling storytelling. I excel at new product launches and tactical retail strategies for professional channels and DTC. I have extensive experience in e-commerce and social media strategy, delivering disruptive activations that drive awareness and deliver results. With a discerning eye for design, commitment to excellence, content creation expertise, and leadership skills, I provide impactful go-to-market solutions that hit KPI’s at every level. I am a strategic thinker, creator, and enthusiastic team leader dedicated to building brands that leave a love mark on your heart.Marketing Director | CommunicationsEmail: cathibell@gmail.comAreas of Expertise:Brand Marketing CampaignsCopywriting | Content CreationCreative IdeationVisual PresentationProduct & Packaging DevelopmentE-commerce Strategy (Shopify & Amazon)CRM | Email MarketingMarketing AnalyticsSocial Media StrategyInfluencer MarketingCommunicationsTeam LeaderContact me at cathibell@gmail.com for marketing opportunities.