Catherine Joseph Email & Phone Number

• Support Account Director in managing seven Chevrolet Local Marketing Association groups (LMA)
• Manage advertising programs for each LMA group
• Compile meeting agenda, facilitate meeting setup, record meeting minutes, distribute meeting re-caps, newsletters and additional communication items
• Communicate regularly with Regional Advertising Director, Account Director and key dealers within the market to obtain both direction and offer strategic insight
• Develop and implement LMA specific plans based on input that is applicable to the market
• Identify National efforts and leverages them in the local market to maximize impact

Atlanta, Georgia, United States

Supported account executives with clients. Drafted press releases, media alerts, pitches, media lists, and programming. Organized coverage data, posted calendar listings, and assisted in production of media segments. Trained new interns, answered phone calls, and helped facilitate client influencer events.

Georgia, United States

Managed social media platforms and created content. Strategized and facilitated marketing goals, campaigns, and events.

United States

Worked in a team of four students to create, present, and implement an ongoing PR Campaign for Cobb Collaborative, a local non-profit organization. The campaign plan utilized social media, print media, direct E-mail marketing, promotional materials, and event planning.

Barcelona, Catalonia, Spain

Collaborated with small businesses on marketing and influencer strategies while studying abroad in Spain. Formally presented plans to enter international markets.

Public Relations, Advertising And Digital Media, 3.5

Activities and Societies: Alpha Xi Delta Sorority

Education record

Activities and Societies: Varsity Lacrosse