Responsible for the success of 5 international private-label brands in North America on both a national and localized scale. This includes: Implementation of product in showrooms Maintaining in-person and strategic focus on major North American markets for effective growthCultivating exceptional knowledge of international brands to create relatable and compelling educational materials, with a focus on relevance and value for North American marketHosting meetings, lunch-and-learns and CEU classes with the A+D community to further grow brands and drive business to brick and mortar showrooms.Closely watching upcoming design trends to maintain cutting-edge and relevant reputation of brands

Develop and maintain relationships with showrooms, designers, architects and builders nationwide to build the Nostalgic Warehouse and Grandeur Hardware brands.Develop and manage Trade Program participation and relationshipsPromote and train Decorative Showroom staff nationwide on brands and overall product knowledgeAttend conferences and manage trade show memberships and exhibitionsConduct "Lunch and Learns" for AIA continuing education credits for industry professionals.

Build and cultivate prospect relationships by initiating communications and conducting follow-upqualification in order to move opportunities into the sales funnel.Perform thorough needs assessment and identify prospects pain points to determine howEnergy Acuity's solutions address those needs.Conduct outbound cold calling activities against targeted accounts, prospect lists, and othercall campaigns.Follow up promptly and diligently on leads and inquiries, delivering a positive prospectexperience throughout the process.

Create results-driven media campaignsProduce print and digital ad sales on a state-wide levelLocate and contact potential clients to offer advertising servicesExplain to clients how specific types of advertising will help promote their products or services in the most effective way possibleProvide clients with estimates of the costs of advertising products or servicesProcess all correspondence and paperwork related to accountsPrepare and deliver sales presentations to new and existing clientsInform clients of available options for advertising art, formats, or features and provide samplesDeliver advertising or illustration proofs to clients for approvalPrepare promotional plans, sales literature, media kits, and sales contractsRecommend appropriate sizes and formats for advertising

Manage all phases of design for multiple projects, collaborating with other team members and clientsLead presentations for clients and prospective clientsMaintain constant professional communications with client, project team, and consultantsDevise creative design solutions for each project which addresses the client’s needs and represents the company’s standard quality of designCommunicate with and update Principal on project status updates as requestedPrepare presentations while specifying and selecting furniture systems and color palettesPrepare construction documents and other deliverables/materials as required by clients

Forecast sales and payroll with District Manager to drive store results.Maintain optimum store staffing levels to deliver an exceptional client experience while adhering to budgetary goals.Develop strategies to grow the business, leveraging client loyalty program, events, product knowledge and services.Recruit, interview, and hire staff members.Ensure that a coaching culture is present in the store, where everyone receives timely acknowledgement for their successes and feedback on areas of opportunity.Conduct staff training classes as necessary.Ensure that product knowledge training is scheduled and successfully completed. Build a bench of cast members with advanced product expertise in each world.Ensure that Sephora’s merchandising concepts are set up and maintained at all times.Set-up and review merchandising presentations and animations that adhere to and enhance Sephora’s standards.Train staff and enforce Sephora’s cash handling and shortage prevention procedures.Ensure that standards of safety and cleanliness "back stage:" stock room, lockers, kitchen, bathroom, etc., are maintained.

Led sales performance on a daily basisTransformed team through education, role play, observation and coachingReviewed Sales History and created goals based on past performanceMonitored customer service metrics and coached team based on resultsReviewed other sales/execution metrics and created action plans to ensure success

Responsible for executing monthly animation/store setManaged all stock flow in and out. Including ordering supplies and balancing checkbookEducated team on new items and themesExecuted and maintained company's visual “core standards”

Held an internship as a staff writer submitting 2 articles per bi-monthly publication.

Broadcast Intern for WDBJ7 - assisted in writing copy, videography, video editing, following leads, conducting interviews and producing news packages.

Writer for New River Voice Magazine

Editor of the Entertainment Section of this weekly publication