Catherine Yi Email & Phone Number

San Francisco, Ca, Us

Washington, Dc, Us

New York Magazine | Intelligencer | The Cut | Vulture | The Strategist | Curbed | Grub Street | The Verge | Vox | recode | SBNation | Polygon | Eater | Punch | Thrillist | The Dodo | POPSUGAR | NowThis

New York, New York, Us

Group Nine Media Brands: Popsugar, NowThis, The Dodo, Thrillist, Seeker

Clients: Intel, Lyft, Zillow, Zinus, Massdrop, Tricentis

Seoul,, Kr

• Fostered studio relationships through providing key data and updates on 4DX/SX expansion and sales impact to strengthen commercial agreements• Managed content acquisition, securing slate title approvals from key studios to cultivate meaningful marketing opportunities• Strengthened marketing partnerships to cross promote the 4DX brand in tandem with the films• Collaborated with the Marketing and Content teams at HQ (Korea) to strategize lineup slates and studio marketing; resulted in 15 additional title approvals in 2018 (+ 40%)• Edited and copyedited press releases before routing for client approval• Translated and subtitled marketing, promotional, and presentation materials• Streamlined 4DX trailering by identifying key trailers, versioning, and distributing to exhibitors• Enhanced exhibitor relations through expanded 4DX title offerings, procuring 50+ Hollywood titles in 2018• Strategized all lineups for the North American and Latin American markets to maximize 4DX revenue• Prepared annual and quarterly lineup strategy reports for Hollywood titles• Analyzed daily box office reports and used historical trends to leverage optimal film bookings and to forecast 4DX box office predictions• Forged new partnership opportunities, resulting in an innovative VR campaign with Honda Motorsports

Seoul,, Kr

• Responsible for establishing the US production team through acquiring talent, onboarding, and training 10+ editors during a 2-year period• Oversaw editing for 2-3 4DX films per month from conception to studio approval• Project managed editorial work and supervised post production operations• Streamlined, standardized, and improved distribution workflows and processes to maximize production capacity with fixed resources• Developed and implemented quantifiable evaluation processes and analyses for KPI and corporate targets• Authored promotional points and 4D highlights on each project for marketing and PR• Orchestrated 4DX demos and conducted interviews for media and press

Seoul,, Kr

• Collaborated with the major studios, post production teams, and filmmakers to produce final creative copyright of the 4DX code• Designed storyboarding and concept mapping, writing synopses and detailed scripts for studio presentations• Trained and mentored international junior staff editors from HQ• Liaised between 4DX USA and 4DX Korea and developed procedures for co-working projects• Supervised and executed territory and censorship code versioning for 25+ countries• Oversaw contractual MPAA and studio security audits in addition to risk assessment

Seoul,, Kr

• Headed communications between the Korea production team and the US studios for both creative and technical feedback• Managed implementation of studio notes from quality control sessions to the final product• Produced 4DX code for over 40 Hollywood titles across all 6 major studios

• Spearheaded selections process for submissions• Edited the final poems for publication and copyedited for every genre• Aided in transition from print to online distribution • Worked on HTML coding, proofing, and editing• Coordinated with other editors to fit submissions together into a collective anthology• Contributed to an adjacent blog run by the journal

Edited, fact checked, and conducted necessary research. Wrote press releases for publication as well as an events calendar for the community.

Bachelor Of Arts In English; Bachelor Of Arts (A.B.J.) In Journalism And Mass Comm., English With Emphasis In Creative Writing; Journalism And Mass Communications

Literature- Virginia Woolf, Shakespeare