Cathy Crosslin is the Founder and CEO of Instar Performance, LLC, a results-driven global leader in organizational and leadership effectiveness. With over 25 years of experience in personal and professional development, she is a trusted advisor, coach, and facilitator for clients across 13 countries and various industries, including Fortune 50/100 companies, manufacturing, law, finance, sports, and social services.Cathy and her team at Instar Performance inspire transformation and growth by customizing assessments, engagement, and education programs that challenge deeply held beliefs and habits that inhibit performance, satisfaction, and potential. Instar's clients report unparalleled results, such as improved engagement, safety, quality, retention, revenue, and profit, with ROI often exceeding 1,000 and even 10,000 to 1. Cathy's background as an athlete and coach also enables her to help athletes and coaches at all levels improve their mental tenacity, confidence, and game-time performance. Cathy's mission is to sow seeds of positive change and empower individuals and organizations to thrive.