Catherine Tubbs Email & Phone Number

Pacfic Northwest, California And Hawaii

Managed sales and marketing efforts throughout California and Nevada.Grew sales 100% in first fiscal year at company, achieving sales of $1.3M.• Performed solution sales, consulting with customers then assisting architects with design, and building code requirements. • Created and presented code based PowerPoint presentations to groups of up to 100 architects, building and fire officials.• Increased market penetration and new business domestically and internationally by forming strategic alliances with architecture firms and cultivating relationships with fire and building departments. • Negotiated pricing and contracts with general contractors.• Certified to instruct and award continuing education learning units to members of the American Institute of Architects.• Awarded Rookie of the Year; President’s Club – consecutive years; Million Dollar Club – consecutive years; Bronze Award recipient as a top three revenue producer during rookie year; Outstanding Achievement award for excellence in cost to sales ratio; Certified Construction Document Technologist, CSI.

Recruited to enter new channel with the launch and development of the Association business segment.• Grew market segment to $14M. • Negotiated strategic partnerships with national accounts. • Authored industry related articles published in national association publications.• Led participation at national tradeshows: ASTA World Congress, NAMM International, MGMA. • Spearheaded national advertising, telemarketing, and mail campaigns.• Directed marketing efforts. • Managed more than 120 association partnerships from contract negotiations to program inception including National Association of Home Builders, Associated General Contractors, National Electrical Contractors Association and National Association of the Remodeling Industry.

Recruited, hired, managed, and motivated a direct software sales force while managing sales & marketing budget.• Created copy for ads, partner success stories, customer testimonials, & Circa’s corporate newsletter.• Directed Circa’s tradeshow participation at national shows such as Comdex, Nepcon, and ScanTech.• Developed, launched, and managed Circa’s five month sales training program.• Created Circa’s corporate sales training manual.• Launched and directed Circa’s reseller sales training program.• Developed and launched Circa’s lead generation program.• Directed advertising, telemarketing, and mail campaigns.• Managed vendor partnerships, including contract negotiations.• Planned and hosted company quarterly and annual meetings.• Produced monthly revenue forecasts.Area ManagerManaged sales of Enterprise and Client/Server software solutions to distributors and manufacturers.• Directed detailed fit/gap analysis of customers to identify software and hardware solutions.• Managed multiple projects through solution and implementation process.