Catherine Goodwin

Catherine Goodwin Email and Phone Number

Director at Mojalefa Media Ltd @
Catherine Goodwin's Location
London, England, United Kingdom, United Kingdom
About Catherine Goodwin

I am a confident self-starter with an empowering and inclusive leadership style.Resourceful, innovative and organised.Strong on detailed planning and efficient execution of business strategy.Solid business leadership experience, good at teamwork and getting teams to deliver robust results.A Problem solver.I am also linguistically strong with a BA (English and French double major) with Italian and German studies from UCT, developed further while working in these languages in Europe as contracts manager for Skibound Leisure Group and later running operations with over a hundred staff in Europe for Contiki Holidays. A few career highlights: In 1995 all contracts were renogiated in Europe which led to an optimum price achieved by Skibound Leisure Group when aquired by First Choice. In 1997 the successful stabilisation and control of operational fixed costs in Contiki Europe led to a transfer to Contiki Africa. This promotion was the first female regional director appointment for the group globally.In 1998 the brand new brochure and reinvented tour programme for Contiki Africa was rolled out globally with authentic adventures from North to South. By January 1999 the global marketing effort and rave reviews from our tours had resulted in departures being doubled.In 2002 I was awarded a scholarship to study for an MBA at Wits Business School.A succesful implementation of new distribution channels in established markets for Sun International resulted in the opportunity to head up a project in 2003 to define and explore emerging markets.In 2005 Brazil's leading Business Forum LIDE held their annual conference at the Palace. This was led by Mr Joao Doria, now Mayor of Sao Paolo.The MBA from Wits Business School filled in any gaps on a commercial level and taught me the value of research.The Postgraduate Higher Diploma in Journalism from Rhodes University provided a solid understanding of the media and how to harness it.A step into broadcast media and personal branding with radio personality, speaker and now author, Bruce Whitfield. His inaugural book, 'Upside of Down', launched as lockdown hit, March 2020, a rapid shift to an entirely digital campaign ensured it still became the bestseller it was destined to be.

Catherine Goodwin's Current Company Details
Mojalefa Media Ltd

Mojalefa Media Ltd

Director at Mojalefa Media Ltd
Catherine Goodwin Work Experience Details
  • Mojalefa Media Ltd
    Director
    Mojalefa Media Ltd Sep 2023 - Present
    London, England, United Kingdom
  • Mojalefa Media
    Director
    Mojalefa Media Jan 2022 - Present
    Cape Town, Western Cape, South Africa
  • Bruce Whitfield Media
    Global Business Development Manager
    Bruce Whitfield Media Jun 2006 - Oct 2023
    Cape Town, Western Cape, South Africa
    The objective was to develop a strategy to maximise a finite resource - that of time. This was done by developing a personal brand for this financial broadcaster across multi-media platforms and social media. The addition of author on the release of the bestselling book 'Upside of Down' lead to demand for keynote speeches, podcasts series and webinars.
  • Amrop
    Business Development Manager
    Amrop Aug 2021 - Dec 2021
    Cape Town, Western Cape, South Africa
  • Sun International
    Project Manager
    Sun International Nov 2003 - Jun 2005
    City Of Johannesburg, Gauteng, South Africa
    To research and identify new opportunities in emerging markets and to determine strategic objectives for Sun International to establish new footholds to drive growth globally.
  • Sun In
    International Sales Marketing Manager
    Sun In Dec 2001 - Oct 2003
    City Of Johannesburg, Gauteng, South Africa
    To set up structures and marketing information systems in Europe to drive sales of S.I.'s southern african properties while managing a team in South Africa working with inbound operators.
  • The Travel Corporation
    National Marketing Manager
    The Travel Corporation Oct 2000 - Nov 2001
    City Of Johannesburg, Gauteng, South Africa
    Identifying and delivering on opportunities for all the global brands under the Travel Corporation banner in Africa.
  • Contiki Holidays
    General Manager
    Contiki Holidays Nov 1997 - Oct 2000
    City Of Johannesburg, Gauteng, South Africa
    To develop product and further the interests of Contiki in Africa on the outbound and inbound programmes.
  • Contiki Holidays
    Product Services Manager
    Contiki Holidays Feb 1996 - Oct 1997
    Bromley, England, United Kingdom
    To plan, organise, administer and control provision of accommodation, food and beverage and services for Contiki's Concept and Camping programmes in the European region.
  • Skibound Holidays
    European Contracts Manager
    Skibound Holidays Mar 1993 - Feb 1996
    Brighton, England, United Kingdom
    The objective was to develop cost effective specialised tours of Europe on demand. This required thorough research to find compatible products, and the negotiation to purchase, lease or contract those products in French, Italian or German.

Catherine Goodwin Education Details

Frequently Asked Questions about Catherine Goodwin

What company does Catherine Goodwin work for?

Catherine Goodwin works for Mojalefa Media Ltd

What is Catherine Goodwin's role at the current company?

Catherine Goodwin's current role is Director at Mojalefa Media Ltd.

What schools did Catherine Goodwin attend?

Catherine Goodwin attended University Of The Witwatersrand, Rhodes University, University Of Cape Town.

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