Catherine (Fink) Mitchell Email & Phone Number

St Petersburg, Florida, Us

In my role as the Network Partner Marketing lead for Dynasty Financial Partners' clients, I focus on aligning business objectives with effective marketing strategies. Working closely with CEOs and financial advisors, I drive the execution of marketing plans and expand Dynasty Marketing Services (DMS) offerings to meet client needs. With a commitment to innovation and excellence, I navigate sales processes, negotiate contracts, and optimize campaigns for tangible results. My approach blends strategic foresight with hands-on management, fostering success in the dynamic realm of marketing and client relations.As the Senior Vice President of Network Partner Marketing, I lead a team overseeing both core marketing consulting services and executional marketing deliverables. From refining marketing offerings to exploring emerging channels and innovations, I shape our strategic direction. Collaborating with internal leadership, I ensure alignment with organizational objectives while managing budgets, P&L, and resource allocation. Additionally, I prioritize recruitment efforts and mentorship to foster a culture of continual learning and development within our team.

St. Petersburg, Florida, Us

Led the Marketing and Communications team and implemented its strategies and initiatives to meet organizational goals. Focused on revenue growth and post-pandemic recovery efforts to drive memberships, program registrations and successful direct fundraising campaigns. Managed organizational content strategy, media relationships and crisis communications. Directed daily marketing activities including management of the website, email marketing, advertising, print communications, creative development (graphic design, video, etc.) and social media. Owned the marketing and communications budget and analyzing data to track ROI. As a member of the association leadership team, helped to drive strategic planning and business decisions.

Arlington, Virginia, Us

Led strategic and creative development on traditional direct mail campaigns for national nonprofits while working closely with the digital strategist to integrate campaigns successfully across channels.

St Petersburg, Florida, Us

Directed a team of 12-15 marketing and creative professionals to provide Hospital and Foundation teams marketing and communications support to meet departmental goals. Owned service line marketing efforts, including the development and execution of strategic marketing plans. Led local advertising efforts that aligned with the larger Johns Hopkins Medicine brand.

St Petersburg, Florida, Us

Responsible for directing the creative team during the rebrand into the Johns Hopkins Medicine health system. Oversaw the writing, design, and production of marketing and communication materials (across digital, print and video media platforms) in support of the hospital's strategic goals.

St Petersburg, Florida, Us

Directed, managed, executed and evaluated Foundation communications and staff in support of fundraising initiatives.

Atlanta, Us

Directed all marketing and fundraising efforts to acquire new members, retain existing members and grow overall financial support for the museum.

Chicago, Il, Us

Managed all direct marketing efforts to acquire new members, retain existing members and grow overall financial support for the museum.

Marketing Manager—AcquisitionRecruited to apply direct marketing disciplines to the company’s marketing strategy through promotions, email, web, advertising and direct mail.

Riverwoods, Il, Us

Marketing Project Manager—Portfolio Marketing Strategy (03/04-08/05)Transferred to the Portfolio team, an area focused on increasing profitability of existing customers, to fill a resource shortage; Immediately made contributions to assist team in meeting 2004 balance transfer volume and fee goals.Marketing Associate/Senior Associate—Loyalty Marketing (08/01-02/04)Awarded position on Loyalty Marketing Team after completion of Marketing Leadership Program.Marketing Leadership Program Participant—(07/00-07/01)Rotated across multiple marketing departments and participated in marketing and leadership training classes.