"Keeper Of The Flame" (Head Of Editorial; Head Of Publishing)
Seattle, Washington, United States
• Built, trained, mentored, and led world-class editorial team encompassing core functions of content development, localization, copywriting, fact-checking, copyediting, and proofing. Developed talent and cultivated leaders in each of these functional areas. Oversaw overall editorial quality and made significant contributions to design direction, game design, brand development, and marketing. Articulated standards and developed methods to produce consistently outstanding Cranium game, toy, book, puzzle, digital, and multimedia content for preschoolers, kids, families, and adults worldwide.• Served as a key company leader reporting to founder, managing a team of 20 and a detailed $3M+ budget in an extraordinarily dynamic environment.• Represented department and company regularly at board meetings, venture capital pitches, and media events.• Led Cranium’s publishing efforts, including partner evaluation and selection, ongoing relationship management, line planning, creative concepting, and overall editorial execution of all titles.Served as general manager of Cranium’s publishing business unit until shortly before company’s acquisition.• Led cross-functional team to develop Cranium Bloom, a new brand and product line encompassing preschool games, activity toys, plush, activity books, and puzzles. Drove overall brand vision and line planning, hired educational experts, and provided brand guidance on all products and marketing. Selected and worked closely with creative and production partners to develop accompanying DVD media. • Oversaw extension of Cranium to new platforms, working closely with partners to provide brand immersion training and ensure content quality.• Managed relationships with numerous vendors, partners, and creative contributors.