Cathy Gassner

Cathy Gassner Email and Phone Number

Regional Director at Ketel One U.S.A @ Ketel One U.S.A.
Cathy Gassner's Location
Greater Chicago Area, United States, United States
Cathy Gassner's Contact Details
About Cathy Gassner

Beverage industry professional with experience building wine and spirits brands in the Chicago Metro Area. Skilled in directing sales teams, distributor management, event execution, and digital marketing. Strong in communication and leadership skills with a Bachelor of Science (BS) in Marketing from Illinois State University.

Cathy Gassner's Current Company Details
Ketel One U.S.A.

Ketel One U.S.A.

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Regional Director at Ketel One U.S.A
Cathy Gassner Work Experience Details
  • Ketel One U.S.A.
    Regional Director, Central
    Ketel One U.S.A. Apr 2023 - Present
    Aliso Viejo, Ca, Us
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  • Brown-Forman
    On & Off Premise Market Manager
    Brown-Forman Jul 2017 - Mar 2023
    Louisville, Ky, Us
    • Responsible for the commercial success of Brown-Forman’s portfolio of brands in the on and off premise, covering Chicago and the greater metro area. • Strategically manage a budget of $300,000+ per year maximizing ROI for our brands. • Work closely with a distributor team covering nearly 60 sales routes, aligning priorities with Sales Directors and ensuring their teams had the tools necessary to reach monthly goals. • Conduct regular business reviews with distributor leadership to ensure sales divisions are on track and solve for any roadblocks. • Develop relationships with key accounts to build business utilizing key brand platforms and direction from our national and state sales leadership. • Launch new products in market, including the recent Jack Daniel’s Apple Fizz RTD which resulted in 3,400 cases sold in the first month. • Serve as Field Coach for local ambassadors and agency partners, advising on the commercial side of the business, and serving as a thought partner for building programs in local accounts
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  • Greenhouse Agency, Inc
    Whiskey Brand Champion
    Greenhouse Agency, Inc Sep 2015 - Jul 2017
    Newport Beach, California, Us
    Served as a dedicated whiskey portfolio resource in the Chicago territory. Responsible for localizing national programs that align with the brand’s key platforms. Extended and amplified the brands’ reach through education, trial and awareness at the consumer, distributor and trade level. Responsible for leading the development and execution of localized national programs, and managing relationships with key local accounts.
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  • Liveone, Inc.
    Senior Account Manager
    Liveone, Inc. Aug 2014 - Jul 2015
    Managed a diverse lineup of clients in the sports and entertainment industry and assisted with the technical implementation and customization of our web-based chat application called CrowdSurfing. Monitored the application during live events and provided post-event reports and presentations to client contacts. Offered suggestions to clients for improving viewer engagement using our technology. Additionally, started company blog and managed internship program, supervising 4-6 interns per semester.
  • L2Tmedia
    Seo Specialist
    L2Tmedia Nov 2013 - Aug 2014
    Evanston, Illinois, Us
    Implemented and manage SEO and social media campaigns for 40+ clients while in this role. Daily tasks included:• Detailed copywriting, keyword research and analysis, link building. • Analyzing web analytics to target SEO efforts.• Maintaining up-to-date search engine algorithm knowledge & best practices.• Campaign status reporting and suggestions for optimization.
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Cathy Gassner Skills

Social Media Marketing Seo Event Planning Wordpress Social Media Marketing Social Networking Music Industry Microsoft Office Concert Promotion Google Analytics Team Leadership Integrated Marketing Entertainment Editing Promosuite Radio Facebook Leadership Time Management Advertising Promotions Adobe Audition Rcs Selector Music Scheduling Concerts Email Marketing Customer Service Broadcast Music Photoshop Press Releases Radio Broadcasting

Cathy Gassner Education Details

  • Illinois State University
    Illinois State University
    Marketing
  • Naperville Central High School
    Naperville Central High School

Frequently Asked Questions about Cathy Gassner

What company does Cathy Gassner work for?

Cathy Gassner works for Ketel One U.s.a.

What is Cathy Gassner's role at the current company?

Cathy Gassner's current role is Regional Director at Ketel One U.S.A.

What is Cathy Gassner's email address?

Cathy Gassner's email address is ca****@****b-f.com

What is Cathy Gassner's direct phone number?

Cathy Gassner's direct phone number is +163080*****

What schools did Cathy Gassner attend?

Cathy Gassner attended Illinois State University, Naperville Central High School.

What are some of Cathy Gassner's interests?

Cathy Gassner has interest in Collecting Antiques, Exercise, Sweepstakes, Home Improvement, Reading, Sports, Watching Basketball, The Arts, Home Decoration, Health.

What skills is Cathy Gassner known for?

Cathy Gassner has skills like Social Media, Marketing, Seo, Event Planning, Wordpress, Social Media Marketing, Social Networking, Music Industry, Microsoft Office, Concert Promotion, Google Analytics, Team Leadership.

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