Catherine Heath Email and Phone Number
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With 20 years experience leading strategic teams across APAC, the US and EMEA Catherine leads global brand consultancy, Once Upon a Time Brands, specializing in Brand Strategy & Brand Management. Catherine's expertise is in leading integrated strategic brand thinking, brand management & creative execution with global reach and local fluency. OUATB specializes in upstream brand strategy and brand identity, having led countless global re-positioning and re-design projects for consumer, commercial & corporate audiences.Catherine regularly contributes to industry press as a consumer & trends expert, is honored to serve on the Advisory Board of several global companies & lectures media/communications students at universities in the US, UK and Europe.
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Founder | Chief Strategy OfficerOnce Upon A Time BrandsNew York, Ny, Us
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Advisory Board MemberThe Museum Of Modern Art Nov 2023 - PresentNew York, Ny, Us -
Advisory Board MemberSpikes Oct 2023 - PresentFrankfurt, Hesse, DeWe are spikes - an innovation consultancy leveraging the power of excitement. Excitement has the power to move mountains. Companies invest trillions in customer centricity. Because companies that excite people, win. But customers are unimpressed: 80% of the companies say they are customer centric – only 8% of the customer agree. But every now and the there are the rare and valuable moments where companies don’t just reach people or interest but excite them. -
Founder | Chief Strategy OfficerOnce Upon A Time Brands 2016 - Present20 years experience leading brand strategy teams across APAC, USA and EMEA. Working with both agencies and internal marketing teams to lead brand, business and cultural transformation through developing future forward brand platforms/campaigns/content for the likes of Instagram [Meta], TBWA\Chiat\Day, M&C Saatchi, McCann Worldgroup, HUGE and Edelman. My expertise is in leading integrated strategic thinking and creative execution on a local, regional and global scale - teams responsible for advertising, design, PR, digital content, UX, social and e-commerce. Extensive experience in upstream brand strategy, having led countless global repositioning/redesign/identity projects for consumer, commercial/corporate and internal audiences. Experienced industry speaker, delivering keynote presentations and on judging panels at events such as Cannes Lions, SXSW, Dubai Lynx, WARC and D&AD as well as appearing across TV, print and digital media outlets as an expert on industry and audience trends.Key Brand Leadership: Instagram [Meta] | VISA | Microsoft | GUCCI | Google | Nike | Disney
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Global Director, Head Of Brand Strategy & Brand Management - Instagram [Meta]Meta Dec 2020 - Jan 2023Menlo Park, Ca, Us -
Partner, Executive Strategy DirectorJohn Mcneil Studio Jun 2019 - Jun 2020
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Executive Vice President - Head Of Strategic Planning, Us Western RegionEdelman Jan 2015 - Jun 2016New York, Ny, Us -
Head Of Strategy, Us West CoastHuge Oct 2013 - Dec 2014Brooklyn, Ny, Us -
Executive Strategy DirectorM&C Saatchi Group Nov 2012 - Oct 2013London, England, Gb -
Worldwide Group Planning Director - VisaTbwa\Chiat\Day Aug 2010 - Nov 2012Nyc , La, Us -
Global Chief Strategy OfficerModernista! Dec 2009 - Aug 2010Boston, Ma, Us -
Svp Global Planning Director - MicrosoftMccann Worldgroup Nov 2007 - Dec 2009New York, Ny, Us -
Global Creative Planning Director - Red BullKastner & Partners, Inc Jan 2006 - Nov 2007 -
Senior Strategic PlannerYoung & Rubicam Jan 2003 - Dec 2005New York, Ny, Us -
Strategic PlannerM&C Saatchi Jan 2001 - Jan 2003London, Gb
Catherine Heath Skills
Catherine Heath Education Details
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University Of SydneyMedia And Communications -
Harvard Business SchoolExecutive Management & Leadership
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University Of SydneyArt History & Theory
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Alliance Française De ParisFrench Language And Literature
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University Of SydneyMedia And Communication / Art History And Theory
Frequently Asked Questions about Catherine Heath
What company does Catherine Heath work for?
Catherine Heath works for Once Upon A Time Brands
What is Catherine Heath's role at the current company?
Catherine Heath's current role is Founder | Chief Strategy Officer.
What is Catherine Heath's email address?
Catherine Heath's email address is ca****@****man.com
What is Catherine Heath's direct phone number?
Catherine Heath's direct phone number is +130380*****
What schools did Catherine Heath attend?
Catherine Heath attended University Of Sydney, Harvard Business School, University Of Sydney, Alliance Française De Paris, University Of Sydney.
What are some of Catherine Heath's interests?
Catherine Heath has interest in Human Rights, Science And Technology, Children, Arts And Culture.
What skills is Catherine Heath known for?
Catherine Heath has skills like Digital Strategy, Creative Strategy, Strategy, Integrated Marketing, Digital Marketing, Brand Architecture, Brand Development, Storytelling, Digital Media, Advertising, Marketing, Creative Direction.
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