Catherine Helean Email & Phone Number

United States

Ingeniously digital. That describes the award-winning combination of brand, creative, PR, public affairs, design, and content distribution that is the Pure Stories formula.

San Francisco, Us

Tampa, Florida, Us

Engagement and brand opportunity: Social media, communications and executive speaker planning. Focus on amplifying messages about the International Space Station and astronauts while developing brand video and messages for the Space Operations Mission Directorate of NASA.

Sarasota, Fl, Us

Responsible for all external communications for brand and marketing. Battle-tested PR and media relations, including in-the-moment and longer-lead media statements, interviews and responses. Complete brand re-vamp success. Double digit social and digital growth.

As brand and creative director, launched new website with advanced design, content and SEO strategies. Developed first-ever strategic brand and audience growth plan for the College. Through extensive research, created/wrote a holistic, creative brand content plan and activations. Primary writer for the president: media relations, remarks, blogs, interviews, statements.• Implemented successful targeted, creative digital growth campaigns on traditional, digital and emerging channels. Led to continuous month-over-month audience growth.

Arlington, Va, Us

Executive leader for all b2b and b2c marketing. Includes deep strategic planning, creative direction and implementation among cross-functional teams. Led rebranding efforts for the Association, digital planning and web oversight. Lead for the Association's national and global new revenue partner media and marketing storytelling strategies, brand development and national sponsor liaison.

Dallas, Texas, Us

Creative communications and crisis strategist. I led the messaging efforts for the AHA/ASA including Go Red For Women, the country's top women's health movement. Award-winning production experience on all platforms: digital, video, podcast, print.Account team team development and coaching focus. Included creative oversight in an agency-aligned structure.Entertainment and celebrity content development and management.C-suite and sponsor presentation expert.Immediate media responses as well as content and storytelling strategies.Specialty consumer focus areas: Heart and brain health; healthy living initiatives including battling food insecurity, housing insecurity, women's heart health.

PROJECTS: Add Water Social was invited to join the NASA Social Media team at the Kennedy Space Center to live tweet for the launch of the Maven missile to Mars.Add Water Social worked with startup.org to mentor entrepreneurs at StartUp Weekend/Tampa to provide business marketing advice.Writing projects included branding concepts for television station campaigns as a social strategy.

Minneapolis, Mn, Us

Marketing and creative director, responsible for all brand and communications strategies, all platforms, including video, digital, radio, print and event opportunities. Developed and managed the creative team for all message design, production, creation and implementation. Includes strategic planning and media buying.Expert maximizing owned, shared and paid media.

Station marketing leader and liaison for NBC in the Southeast. Developed strategic marketing plans, creative implementation and efforts that led to #1 news ratings for the station. As NBC rep, aligned meetings, communications, creative concepts and insights from the network.

Richmond, Va, Us

Creative, strategic, award-winning leader with responsibility to develop and implement visionary marketing and branding for this multimedia company. Passionate, smart, decisive. Accomplishments: social media marketing and content development that produced results, digital product launches, community sponsorship leadership for more than 100 non-profits, sports partnership marketing, ratings successes, new revenue development, employee and crisis communications.Led team of creative designers, writers, producers, videographers and editors in an agency-model environment.Emmy award-winning professional for writing and communications campaigns.

Mentored multimedia marketing team to develop and produce innovative branding and creative marketing for all internal and external messaging strategies using all strategic platforms: TV, print, digital, email, direct mail, social, radio and events. Oversight of all brand and creative direction to engage key audiences with relevant message strategies.

Marketing and creative firm, with specialties in strategic marketing, branding, and overall creative communications for new media, global products, cable, television, print, sports, publishing, healthcare and non-profit clients. Love Turner Classic Movies? Me too. I developed, wrote and produced a promotion campaign that was nominated for a national award.

Dallas, Tx, Us

Responsible for all creative brand messaging: included developing, designing, writing, producing and implementing branding/marketing programs and strategies via all media formats: television, cable, digital, radio and magazine.

Atlanta, Georgia, Us

Strategic creative, hands-on marketing executive, tasked to increase brand and program awareness. Team mentor and teacher.

Bachelor Of Science - Bs, Journalism, Communications

Health Law

Leadership Module As Part Of Entrepreneurship & Innovation Continuing Studies

Leadership: Creating Public Value And Innovation

Future Funding Models For Newsrooms And The Lead Lab

Social Good:How To Change The World, International Relations And Affairs

Certificate, Innovation And Leadership

Certification/Continuing, Branding, Marketing, Business

Ai In Healthcare