Hey there, fellow LinkedIn wanderer! 👋I'm the behind-the-scenes maestro who turns marketing strategies into seamless operations and keeps logistics dancing to the right tune. With a knack for transforming chaos into orchestrated success, I'm your go-to guru for all things marketing, operations, and logistics coordination.My journey? Well, it's been a thrilling rollercoaster through the dynamic world of business, where I've mastered the art of juggling moving parts while keeping my cool. From orchestrating product launches that left everyone in awe to optimizing supply chains that seemed unfixable, I thrive on turning challenges into triumphs.Why choose me? Because I'm not just about numbers and spreadsheets (though I do have a soft spot for them). I infuse creativity into every logistical puzzle and add a dash of innovation to every marketing campaign. My passion for efficient processes is matched only by my enthusiasm for building strong relationships, both internally and externally. Connecting the dots between departments and partners? That's my jam.When I'm not deep-diving into marketing analytics or streamlining operations, you'll find me exploring local food joints, indulging in sci-fi novels, or planning my next travel adventure. After all, life's about finding balance, whether it's in a perfectly orchestrated supply chain or in the art of savoring the moment.So, if you're ready to transform the ordinary into extraordinary, let's connect! Whether it's discussing the latest industry trends, sharing innovative ideas, or just trading travel stories, I'm all ears. Let's collaborate and create something remarkable together. 🚀🌎Website: https://catherinepark.creatorlink.net🎯Portfolio: https://www.canva.com/design/DAFcYBqT3Kg/IyNot8Z9-FQHi_BT5VYEVA/view
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Project ManagerIter CoreCanada
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Chief Operating OfficerIter Innovandi Jun 2024 - Present -
Sales And Marketing DirectorIter Innovandi Jan 2024 - Jun 2024Responsible for developing 3+ resources for social media marketing campaigns, developing digital marketing strategies and projects to find target clients and partners in 5+ countries, coordinating events to find partners, and communicating updates, progress, and challenges with internal stakeholders.Key Achievements:• Developed presentation videos, E-books, and websites through suggested new digital marketing campaign ideas• Conducted main 30+ SEO-friendly keyword research and 10+ competitor and 10+ partners research through analyzing MSV, competition, partners, market trend• Built the stable process of the company by creating and updating 12+ reports a month to enhance communication within the team• Advanced collaboration and productivity by effectively managing the marketing team, weekly marketing strategy, regular meetings, and events
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Marketing And Fundraising VolunteerWings Of Hope For Africa Foundation Jan 2024 - PresentCalgary, CaResponsible for publishing the impact report, developing the foundation's website, creating engaging social media content, and managing the social.Key Achievements:• Developed the website using WordPress to improve visibility and increase awareness among sponsors and volunteers• Managed 4+ social media accounts, and created attractive and impactful posters and covers using Canva and AI image tools• Collaborated closely with the founder to produce a 2023 impact report on the campaign and creative performance -
Marketing CoordinatorReal Estate Side Hustlers Jan 2024 - Apr 2024Responsible for conducting SEO-friendly research for keywords, clients, and competitors, creating social media content, managing channels, and developing digital marketing campaigns.Key Achievements:• Implemented digital marketing strategy through conducting main 40+ keyword research and 5+ target client and 10+ competitor research through analyzing MSV, competition, and trend• Increased 50% lead by updating 4+ content on social media every month to grab new and potential clients, organic traffic, and audience engagement using SEO strategies
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Production CoordinatorHappy Worker Toys & Collectibles 2023 - 2023Toronto, On, CaResponsible for planning, managing and follow up of the manufacturing and distribution of marketing toys, collectibles and promotional products in Canada, USA, Europe, South Korea and China.Key Achievements:• Project management of 35+ toys in Canada, USA, EU, S. Korea, and China• Created and updated 30 documents by using photos and diagrams to find major and minor issues and recommend cost savings and quality improvements• Managed 11+ clients and factory partners via email, chat, video and phone across Canada, USA, Europe, Korea, and China• Cost savings of CAD$ 3,000.00 in freight by researching, contacting, and negotiating new contracts with 10+ suppliers • Created internal manuals to help staff members meet 100% of the company's objectives and deadlines -
Logistics And Operations CoordinatorMeng To Express 2021 - 2022Directly reporting to the Owner, tasked with planning, managing and reporting of all logistics and operations for this shipping, cargo and logistics provider servicing Asia, EU and North America.Key Achievements:• Successfully revised logistics and operations as the sole assistant to the business owner, resulting in a 100% return shipment of 88+ pets • Collaborated with 10 veterinarians and 2 government agencies to obtain the necessary documentation• Coordinated with 80+ clients, pet sitters, and customer service representatives to ensure operational excellence• Developed an Excel-based company checklist, leading to 100% problem-solving in logistics • Headed 2+ weekly meetings across 12+ global external partners to increase network efficiency
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Product CoordinatorIrestify 2021 - 2021Toronto, Ontario, CaResponsible for market research, analysis and product recommendations.Key Achievements: • Conducted market research on 28+ partners, competitors, and industries in SWOT analysis, Petal Diagram, and Porter's Five Forces analysis to identify the target market, industry trends, and competition to implement new marketing strategies• Using 6 BI tools (Power BI, Metabase, Zoho Analytics, Looker, QuickSight, SAS) for analysis, presented findings and recommendations to the Product Team• Collaborated with 6+ colleagues, presenting and sharing data-driven recommendations, which were adopted company-wide, 8 times per month -
Head Producer & Lead ActorSsuplayer, Soongsil University Play Club Mar 2006 - May 2019Responsible for scheduling, organizing, and leading a team of 10 actors and actresses to host 90 rehearsals and 4 eventsKey Achievements: • 150% increase in audience engagement and overall event attendance• Developed and executed successful fundraising campaigns, securing CAD$ 5,000 per quarter in sponsorships from the school, alumni, and external sponsors• Negotiated sponsorship deals with 20 local restaurants for advertising in posters, resulting in $1,000 per quarter raised• Oversaw the CAD$ 10 K budget for costumes and stage installation fees for the entire play during the 4-month production
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InterviewerSookmyung Women’S University, Sookmyung Daily Jun 2017 - Jun 2018• Interviewed 50 people for Sookmyung Women’s University’s Daily Newspaper’s article on Introductions to Careers• Scheduled one to two weekly interviews with people in various industries, including doctors, businessmen, lawyers, bankers, chefs, etc.• Conducted 3 to 6-hour interviews per session to learn about their careers, lives, problems and challenges
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Operations ManagerWoosungautocon 2015 - 2018Responsible for client account management, project management, negotiation, scheduling and dispatching of workers, bookkeeping, administration and office management. Key Achievements: • Main point of contact for 50+ clients and organization of business data and files across 5+ areas of the company, leading to a 100% client satisfaction rate• Procured services that align with the company's quality standards through research, problem-solving, negotiation, and overseeing vendor contracts• Improved productivity by 10% and reduced lead time on average by 3 days after managing schedules for 15 workers, dispatching them overseas • Cost savings of CAD$ 87,000 per year by creating a Visa Interview Playbook to reduce rejection rates at customs borders• Designed and developed 72+ user manuals, saving 50% of the installation budget • Managed new website development to support company growth and provide additional support• Collected outstanding invoices from clients, resulting in revenue of CAD$ 150K and receiving 150+ overdue customer invoices in 3 months
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Store ManagerA-Pub Mar 2013 - Mar 2014Responsible for staff, operations, inventory and budget management.Key Achievements: • Oversaw and managed inventory and a team of five front-line employees, including cashiers, servers, and cleaners in order to operate the store, leading to a CAD$ 5,000 revenue increase per month and a 100% re-visit rate• Drove a 30% increase in sales through the implementation of business card draw promotions, special events, and product sample promotions• Launched a morning-time event that transformed the pub into a café, resulting in a 50% increase in returning customers on a monthly basis
Catherine Park Education Details
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Lambton CollegeBusinesses Management International Business -
Sookmyung Women'S UniversityChemistry
Frequently Asked Questions about Catherine Park
What company does Catherine Park work for?
Catherine Park works for Iter Core
What is Catherine Park's role at the current company?
Catherine Park's current role is Project Manager.
What schools did Catherine Park attend?
Catherine Park attended Lambton College, Sookmyung Women's University.
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