Catherine Park Email & Phone Number

Canada

Responsible for developing 3+ resources for social media marketing campaigns, developing digital marketing strategies and projects to find target clients and partners in 5+ countries, coordinating events to find partners, and communicating updates, progress, and challenges with internal stakeholders.Key Achievements:• Developed presentation videos, E-books, and websites through suggested new digital marketing campaign ideas• Conducted main 30+ SEO-friendly keyword research and 10+ competitor and 10+ partners research through analyzing MSV, competition, partners, market trend• Built the stable process of the company by creating and updating 12+ reports a month to enhance communication within the team• Advanced collaboration and productivity by effectively managing the marketing team, weekly marketing strategy, regular meetings, and events

Calgary, Ca

Responsible for publishing the impact report, developing the foundation's website, creating engaging social media content, and managing the social.Key Achievements:• Developed the website using WordPress to improve visibility and increase awareness among sponsors and volunteers• Managed 4+ social media accounts, and created attractive and impactful posters and covers using Canva and AI image tools• Collaborated closely with the founder to produce a 2023 impact report on the campaign and creative performance

Responsible for conducting SEO-friendly research for keywords, clients, and competitors, creating social media content, managing channels, and developing digital marketing campaigns.Key Achievements:• Implemented digital marketing strategy through conducting main 40+ keyword research and 5+ target client and 10+ competitor research through analyzing MSV, competition, and trend• Increased 50% lead by updating 4+ content on social media every month to grab new and potential clients, organic traffic, and audience engagement using SEO strategies

Toronto, On, Ca

Responsible for planning, managing and follow up of the manufacturing and distribution of marketing toys, collectibles and promotional products in Canada, USA, Europe, South Korea and China.Key Achievements:• Project management of 35+ toys in Canada, USA, EU, S. Korea, and China• Created and updated 30 documents by using photos and diagrams to find major and minor issues and recommend cost savings and quality improvements• Managed 11+ clients and factory partners via email, chat, video and phone across Canada, USA, Europe, Korea, and China• Cost savings of CAD$ 3,000.00 in freight by researching, contacting, and negotiating new contracts with 10+ suppliers • Created internal manuals to help staff members meet 100% of the company's objectives and deadlines

Directly reporting to the Owner, tasked with planning, managing and reporting of all logistics and operations for this shipping, cargo and logistics provider servicing Asia, EU and North America.Key Achievements:• Successfully revised logistics and operations as the sole assistant to the business owner, resulting in a 100% return shipment of 88+ pets • Collaborated with 10 veterinarians and 2 government agencies to obtain the necessary documentation• Coordinated with 80+ clients, pet sitters, and customer service representatives to ensure operational excellence• Developed an Excel-based company checklist, leading to 100% problem-solving in logistics • Headed 2+ weekly meetings across 12+ global external partners to increase network efficiency

Toronto, Ontario, Ca

Responsible for market research, analysis and product recommendations.Key Achievements: • Conducted market research on 28+ partners, competitors, and industries in SWOT analysis, Petal Diagram, and Porter's Five Forces analysis to identify the target market, industry trends, and competition to implement new marketing strategies• Using 6 BI tools (Power BI, Metabase, Zoho Analytics, Looker, QuickSight, SAS) for analysis, presented findings and recommendations to the Product Team• Collaborated with 6+ colleagues, presenting and sharing data-driven recommendations, which were adopted company-wide, 8 times per month

Responsible for scheduling, organizing, and leading a team of 10 actors and actresses to host 90 rehearsals and 4 eventsKey Achievements: • 150% increase in audience engagement and overall event attendance• Developed and executed successful fundraising campaigns, securing CAD$ 5,000 per quarter in sponsorships from the school, alumni, and external sponsors• Negotiated sponsorship deals with 20 local restaurants for advertising in posters, resulting in $1,000 per quarter raised• Oversaw the CAD$ 10 K budget for costumes and stage installation fees for the entire play during the 4-month production

• Interviewed 50 people for Sookmyung Women’s University’s Daily Newspaper’s article on Introductions to Careers• Scheduled one to two weekly interviews with people in various industries, including doctors, businessmen, lawyers, bankers, chefs, etc.• Conducted 3 to 6-hour interviews per session to learn about their careers, lives, problems and challenges

Responsible for client account management, project management, negotiation, scheduling and dispatching of workers, bookkeeping, administration and office management. Key Achievements: • Main point of contact for 50+ clients and organization of business data and files across 5+ areas of the company, leading to a 100% client satisfaction rate• Procured services that align with the company's quality standards through research, problem-solving, negotiation, and overseeing vendor contracts• Improved productivity by 10% and reduced lead time on average by 3 days after managing schedules for 15 workers, dispatching them overseas • Cost savings of CAD$ 87,000 per year by creating a Visa Interview Playbook to reduce rejection rates at customs borders• Designed and developed 72+ user manuals, saving 50% of the installation budget • Managed new website development to support company growth and provide additional support• Collected outstanding invoices from clients, resulting in revenue of CAD$ 150K and receiving 150+ overdue customer invoices in 3 months

Responsible for staff, operations, inventory and budget management.Key Achievements: • Oversaw and managed inventory and a team of five front-line employees, including cashiers, servers, and cleaners in order to operate the store, leading to a CAD$ 5,000 revenue increase per month and a 100% re-visit rate• Drove a 30% increase in sales through the implementation of business card draw promotions, special events, and product sample promotions• Launched a morning-time event that transformed the pub into a café, resulting in a 50% increase in returning customers on a monthly basis

Postgraduate Degree, Businesses Management International Business

Bachelor Of Science - Bs, Chemistry