Catherine Weber

Catherine Weber Email and Phone Number

Marketing leader helping B2B and B2C organizations reach their goals. @ Art On the Trails, Southborough Open Land Foundation
Boston, MA, US
Catherine Weber's Location
Greater Boston, United States, United States
Catherine Weber's Contact Details
About Catherine Weber

I am an experienced marketing leader and storyteller with a passion for inbound content marketing with a focus on digital and social media strategy. I help companies develop lead generation programs that build engaged, relevant audiences, drive qualified leads, and convert them to sales. My strengths include strategic insight, project and team management, campaign strategy, and implementation, all backed by data insight. As the tools have changed, my enthusiasm for the power of relevant communication has never wavered.

Catherine Weber's Current Company Details
Art On the Trails, Southborough Open Land Foundation

Art On The Trails, Southborough Open Land Foundation

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Marketing leader helping B2B and B2C organizations reach their goals.
Boston, MA, US
Catherine Weber Work Experience Details
  • Art On The Trails, Southborough Open Land Foundation
    Art On The Trails, Southborough Open Land Foundation
    Boston, Ma, Us
  • Weber Media Partners
    Marketing Consultant And Startup Advisor
    Weber Media Partners Sep 2022 - Present
    Southborough, Ma, Us
  • Medrio
    Director Of Marketing Communications
    Medrio Feb 2022 - Sep 2022
    San Francisco, Ca, Us
    Led and developed an integrated team of digital marketing, content, and design professionals. Oversaw marketing initiatives that impact productivity and performance including migration from Marketo to Hubspot, a corporate website re-platform, and team process and workflow efficiencies.
  • Art On The Trails, Southborough Open Land Foundation
    Program Director
    Art On The Trails, Southborough Open Land Foundation Mar 2016 - Aug 2022
    Develop and oversee public art program promoting use of conservation land that drives hundreds of new regional visitors to Beals Preserve in Southborough, Massachusetts, educated them about the conservation of public land and the value of preserving it. The program includes building artonthetrails.com, hiring a team including an art juror, poetry editors, and volunteers; organizing a call for art and poetry thought social media and email marketing, organizing and running multiple events and walking tours, publishing regular blog posts, writing and editing a poetry book with team, writing press releases, media outreach, soliciting donations and support, and grant writing.
  • Catherine M. Weber, Artist
    Storyteller, Artist, Poet And Teacher
    Catherine M. Weber, Artist 2005 - Aug 2022
    As a painter, photographer, poet and teacher, I have had the opportunity to explore and communicate about the natural world both visually and through words. My work has evolved from collage paintings and poetry broadsides to using encaustic, photography and textiles. I have shown my work nationally, and teach encaustic, collage and sewing techniques in Massachusetts, both in my studio and at local art museums, art associations and art guilds.
  • Alpha Analytical
    Director Of Marketing
    Alpha Analytical May 2018 - Feb 2022
    Westborough, Ma, Us
    Oversaw all aspects of marketing communications and lead generation for the largest environmental laboratory testing company in the Northeast. Significantly impacted the company's lead pipeline and revenue stream with innovative programs that connect environmental professionals with world-class environmental analyses. Managed budgets, strategic initiatives, websites/blogs, trade show schedule, virtual events and webinars, video production, email programs, and marketing associates and interns.
  • Boston Analytical
    Director Of Marketing
    Boston Analytical May 2018 - Dec 2018
    Salem, New Hampshire, Us
    Oversaw all aspect of marketing communications and lead generation for pharmaceutical laboratory testing company. Managed budgets, strategic initiatives, websites/blogs, trade show schedule, webinars, video production, email programs, and marketing associates for each company.
  • Aquent
    Digital Marketing Consultant
    Aquent Apr 2017 - May 2018
    Boston, Ma, Us
    Work with various clients as a contract marketing consultant.
  • Aquent Gymnasium
    Marketing Lead
    Aquent Gymnasium Jan 2016 - Apr 2017
    Boston, Ma, Us
    Generated leads though strategic marketing for Aquent Gymnasium, a learning platform for design and coding professionals providing on-demand skills through free online courses. Developed webinar events with UX/UI industry leaders from concept to implementation and all aspects of marketing. Promoted course launches, manage website content enhancements, manage social media, blog and PR.
  • Geek Girl Camp
    Geek Girl #12
    Geek Girl Camp Feb 2008 - Mar 2017
    Barnstable, Ma, Us
    Delivered a wide range of marketing training at the annual technical conference on Boston's South Shore.
  • Skinner, Inc.
    Director Of Marketing
    Skinner, Inc. Jul 2015 - Dec 2015
    Boston, Ma, Us
    Responsible for overseeing all marketing activities at Skinner, including photography, catalog production, website management, advertising, public relations, social media, and content marketing for New England's largest auction house. Accomplishments include:-Overseeing marketing and public relations for a special auction of MBTA murals which generated local and national press and resulted in the sale of murals at nearly three times their high estimate- Introducing cost-saving advertising programs that extend the reach of Skinner's brand- Writing RFPs and overseeing the process of bringing in creative and public relations to update Skinner's advertising, email, building signage, and public relations program- Developing new systems for managing auction marketing deadlines and editorial calendar for blogs and social media- Delivering social media training to staff to broaden reach of knowledgeable experts
  • Weber Media Partners
    Digital Marketing Consultant
    Weber Media Partners Sep 2014 - Jul 2015
    Southborough, Ma, Us
    Provide digital and social expertise to a select number of clients, focusing on web strategy, inbound and outbound strategy and implementation.
  • Weber Media Partners
    President And Founder
    Weber Media Partners Sep 2001 - Sep 2014
    Southborough, Ma, Us
    Founded and built a virtual marketing company with expertise in web strategy and development. Key roles: business development, strategy consulting and project management. Clients include:Ipswitch, Inc. The National Park ServiceSage SciencePerkins ElmerNewAutoParts.comBose CorporationTop of the Hub RestaurantDogwatch Hidden Fence SystemsLongfellow National Historic SiteBoston Harbor IslandsEnergy Federation, Inc.Conservation Services GroupManaged Technology PartnersAnthony Quinn FoundationThomson Financial

Catherine Weber Skills

Social Media Marketing Online Marketing Email Marketing Social Media Blogging Marketing Communications Marketing Digital Marketing Strategy Social Networking Integrated Marketing Content Strategy Leadership Social Media Measurement Fine Art Marketing Strategy Social Marketing Web Development Art Education Web Design Digital Strategy Public Relations B2b Facebook Teaching Adults Fine Art Photography Seo Product Marketing Google Analytics Sem Social Media Monitoring Content Creation Presentations Wordpress Management Microsoft Office Adobe Creative Suite Marketing Automation

Catherine Weber Education Details

  • Emerson College
    Emerson College
    Advertising And Pr
  • Babson F.W. Olin Graduate School Of Business
    Babson F.W. Olin Graduate School Of Business
    Entrepreneurship
  • Merrimack College
    Merrimack College
  • The Morgan School
    The Morgan School
    High School Diploma
  • Umass Boston
    Umass Boston
    Critical And Creative Thinking

Frequently Asked Questions about Catherine Weber

What company does Catherine Weber work for?

Catherine Weber works for Art On The Trails, Southborough Open Land Foundation

What is Catherine Weber's role at the current company?

Catherine Weber's current role is Marketing leader helping B2B and B2C organizations reach their goals..

What is Catherine Weber's email address?

Catherine Weber's email address is cw****@****aft.org

What is Catherine Weber's direct phone number?

Catherine Weber's direct phone number is +150852*****

What schools did Catherine Weber attend?

Catherine Weber attended Emerson College, Babson F.w. Olin Graduate School Of Business, Merrimack College, The Morgan School, Umass Boston.

What are some of Catherine Weber's interests?

Catherine Weber has interest in Science And Technology, Environment, Arts And Culture, Education.

What skills is Catherine Weber known for?

Catherine Weber has skills like Social Media Marketing, Online Marketing, Email Marketing, Social Media, Blogging, Marketing Communications, Marketing, Digital Marketing, Strategy, Social Networking, Integrated Marketing, Content Strategy.

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