Editor-at-Large, Creative Producer and Local Food+Drink Guide Curator for Edible Silicon Valley Magazine and EdibleSiliconValley.com community media. Edible Silicon Valley produces a quarterly print magazine, digital editions, web stories, event calendar, social media inspirations and a tasty selection of seasonal newsletters and guides reaching over 100,000 Bay Area families, foodies and fresh thinkers. As a writer, producer and advocate for eco-literacy and food literacy, Catherine's work amplifies important voices and spotlights fun food and drink discovery in the Bay Area and California.For over 6 years, Catherine served as the principal creative and operations director, and the Publisher and Editor in Chief for Edible Silicon Valley magazine and media. In March 2024, the license and publishing were taken over by Tastefully Made Inc. Catherine continues in her creative and storytelling capacity as Editor-at-large to write fresh and local stories and curate and produce local guides.Who is Edible Silicon Valley magazine and media?Edible Silicon Valley creates, publishes and connects a growing Bay Area audience of foodies, families, and fresh thinkers with a quarterly, regional print magazine, digital resources, curated dining and tasting guides, DIY seasonal recipes, garden and green lifestyle tips and advertisers. Inspiring and delicious media served up in print magazines, email newsletters, forums, social media, website, and partner apps. Edible Silicon Valley's mantra for Bay Area locals is to 'EAT. DRINK. GROW. THINK.' through media that inspires and helps people discover what's fresh and local in the Bay Area!Edible Silicon Valley is an independent business and licensed print and digital member publisher of Edible Communities LLC, with over 70 regional publishing groups in the U.S. and Canada. Together, this network of Edible publications reaches over 6.6 million print magazine readers each year, celebrating local and seasonal food & drink.

Award-winning lifestyle media and publishing company crafting print and digital books, guides, magazines, and creative productions. Along with published works, Time Too offers creative direction, curated works, writing, editing, design and media production across print, social and digital channels. From 2016 - 2024, Time Too was the licensed publisher and producer of Edible Silicon Valley® regional magazine and media, and was responsible for the creation and operation of the quarterly print magazine, custom publications, web resources, newsletters, event productions and social media channels. Core responsiblities: Creative Director, Executive Producer and Editor in Chief.Led creative development, design and publishing efforts of the branded imprint Baby Tracker® and Family Tracker®, a line of home organization and childcare organizers, calendars and schedule logs. National media and design recognition in American Baby, Child Magazine, Boston Globe, Working Mother Magazine, Cool Mom Picks, and the recipient of the iParenting Media Best Product award.Featured contributor, writer, and lifestyle expert for feature pieces including Real Simple magazine and SF Chronicle. Now featured contributor and curator for Edible's local food and drink Guides for Apple® Maps in the Bay Area.

Founding partner of brand and media agency specializing in product launches, media development and strategies to grow businesses, with real connections to amplify their stories. Contracted for C-level operational executive positions–VP Marketing, CMO, Brand and Creative Director, Chief Content Executive–to develop brand and launch plans, campaigns, programs, teams and media strategies for both online and retail businesses. Directed product, content and media efforts for consumer tech startups and established brands including Microsoft WebTV, Paramount Studios Interactive, Intuit and Logitech. Led brand, communications and creative development for food, wine, garden businesses –with digital and retail distribution.

Vice President and CMO executive independently contracted to lead and grow organizations, launch branded products, direct new product initiatives, and build marketing team resources for strategic business initiatives. Operational executive assignments ranging from 6 to 12 months and participated with senior staff on the executive board. Provided leadership and direction for teams 5 to 50 employees, agencies and contractors. Developed and executed strategic launch and advertising campaigns, directed all budget and financial marketing expenditures ($ 1M - $ 8M ), and led cross functional marketing efforts through direct staffs, contractors and outside creative agencies. Annually planned and secured budget and resources to execute creative programs with impactful results.

Directed marketing programs, teams and core initiatives in three primary roles: (1) Retail Channel Sales & Comm |Product Launches, Campaigns, Merchandising: 1981-1985(2) Desktop Publishing, Presentation, Media |Channel and Market Development: 1986-1989(3) National Direct Marketing & Advertising |Creative Services: 1990-1992